The national character appears in the second part of the 20th anniversary project! District United Arrows has completed one of its best efforts . | news

Twenty years may seem like a long time, but it may be surprisingly short. In human terms, it is the year in which a person reaches adulthood. Twenty years ago was the year 2000. In the world of men's fashion, Hedi Slimane launched Yves Saint Laurent Rive Gauche, and Raf Simons began to emerge. In fact, it was September of that year,District United Arrowswas born.

HOUYHNHNM's recently introduced the store's 20th anniversary items, the first of which are shoes by "Paraboot.This is the second jacket to follow this one.

The characteristic feature of this item is that it is made of fabric from the British company Liberty, but instead of a so-called floral pattern, it has an all-over pattern of the national character "Hello Kitty".

The reason why we chose "Hello Kitty" is that it was about 10 years ago. The fabric hanger was picked up by a planning staff member working on products for the 2011 Spring/Summer season, and this was the beginning of the project. Shirts, ties, set-ups, shorts, etc. were made one after another, and continued to be made until the spring/summer season of 2003, when the production of the fabric was finished. Some of them became standard items in the series, and some of the fans were so enthusiastic that they purchased the entire series.

Last year, which marked the 45th anniversary of the birth of Hello Kitty, this fabric was revived for the first time in many years and was introduced as part of the 20th anniversary project of "District United Arrows". Looking back, you can see how familiar the fabric was to us.

The finished product is a lightweight shirt jacket that is just right for this season. Using the "Magical Land" pattern featuring all the Sanrio characters, the design is full of humor and has a great impact, which can be said to be the specialty of "District United Arrows". The price is also a concern at this point, but surprisingly, it is not a difficult price to find.

The masterpiece born 20 years ago is finally making a comeback, and it is now available at UNITED ARROWS Fukuoka store. Hello Kitty lovers, of course, and those who are even a little curious about this item should definitely check it out at the store.