Japan's leading select storeBEAMShas continued to offer attractive items since its establishment in 1976. However, it is also true that there are some items that are not well known due to the sheer number of them. This web project spotlights such hidden gems.BEAMS BEST 100is now available to the public.
As the title suggests, this project, which introduces 100 carefully selected items, focuses on this season's men's category, with a lineup of long-time sellers that have been loved for many years, as well as hot special-order items. All of them are well-designed & cosmetically pleasing, and have been selected to gain support from the staff.
Items are categorized by eight scenes: "CASUAL," "BUSINESS," "with GIRLFRIEND," "at HOME," "for GIFT," "OUTDOOR & SPORTS," "TRAVEL," and "FORMAL. For example, if you are looking for a gift for your loved one, you can find the perfect item in the "for GIFT" category.
In addition, the product pages contain all the information you need to know about the item, from the details to the staff's recommendations for styling. Of course, if you like the item, you can even purchase it as is.
We have 100 smoky silver items that you must know about. The second edition will be released on June 26 (Friday), so be sure to check that out as well.
