Phil the Building's flagship store will move from Ebisu to Minami Aoyama for a new start.

The brand is created by Junichi Kaneda, who is involved in OEM for famous brands and has a deep knowledge of vintage clothing.FILL THE BILL. The clothes of "Phil the Bill" have established a unique position by mixing the essence of the current atmosphere and vintage clothing with an American flavor and many other things. For more details, please visitThis articleIn.

The brand was launched in 2012. Three years later, the flagship store opened in Ebisu, Tokyo. In 2020, the brand will move from Ebisu to Minami-Aoyama for a new start.

Exterior view of the Aoyama branch. Located a short distance from Kotto Dori.

A neat store interior. Carefully selected fixtures and items.

The flagship store in Minami-Aoyama is a complete change from the former Ebisu store, which was based on American vintage, with white as the base color and vintage fixtures from around the world decorating the interior. The design of the store is a condensation of Mr. Kanada's design roots: "to provide the best products of the times.

Shopping bags are made of Tyvek.

IMPAK" case can be used as a small container for medicines, coins, and other small items.

This desire is also expressed in the shopping bags, which are made of Tyvek, so that they can be used for a long time in everyday life, instead of bags that are quickly discarded. . As you can see in the photo above, they are visually pleasing. They fold up compactly, so you can keep them in your bag.

In celebration of the opening, customers who purchase 20,000 yen or more will receive a specially ordered multi-case from "IMPAK". First-come, first-served basis.

The new store will open on Friday, August 7. Please come and take a peek at the next stage of "Phil the Building".