Hub, a brand that advocates a relay point for culture, returns to Tokyo again this year.

Tokai is located in the center of Japan.

HUB" is a new brand created by Hiroki Niwa, who runs the famous hamburger store "Kakuozan Larder" in Kakuozan, Nagoya, and Koichi Igarashi, director of "FLASH LIGHT", a brand that connects artists and fashion, who considers this Tokai as a "relay point". HUB is a new brand created by Hiroki Niwa, who runs the famous hamburger shop "Kakuozan Larder" in Kakuozan, Nagoya, and Koichi Igarashi, the director of "FLASH LIGHT," a brand that connects artists and fashion.

This event, which was held at BEAMS JAPAN last year and was well received, will return again.

The products in this exhibition are inspired by the image of a fictional transporter in the fictional city of HUBCITY.

A capsule collection within "Flashlight" is also being developed in collaboration with "kan," a daily-wear brand created by three young creators.

From December 11 (Fri.), please fully experience the winds of new culture at "BEAMS JAPAN 4F TOKYO CULTUART by BEAMS".