NEWS

Translated By DeepL

Sneaker legend Jeff Staple reimagines the Allbirds running shoe.

The word "sustainable" has become indispensable in the fashion scene in recent years. Many brands are showing their concern for the environment, but Allbirds' approach stands out from the rest.

The use of natural materials is something that many brands do, but it should be rare that they measure & disclose the carbon footprint emissions of all their products.

Allbirds is more than just an eco-friendly brand. The shoes they make have been called "the most comfortable shoes in the world" by Time magazine in the United States. The quality is also assured.

The pieces presented here are a collaboration with Jeff Staple, a world-renowned creative director. He will be debuting shoes and socks designed by him.

The base of this model was adopted from the brand's first running shoe, the "Tree Dasher". This work has been arranged in a sock type with no laces, and the reason for this is that the conventional model was turned inside out.

By exposing materials and structures that are not usually seen, we have obtained a new look. Based on a reconstructed upper that looks as if parts have been cut and pasted together, even the cleaning tag and stitching have been sublimated into the design.

The "+9.2" printed on the side panel represents the total carbon footprint of the shoe from birth to disposal. The way in which even this has been transformed into a design is a masterstroke.

The embroidered dove on the heel is a trademark of the street brand "STAPLE Pigeon," which is led by Staple.

Combining eucalyptus fiber and wool, these socks are characterized by their moist and comfortable feel. The heel and toe are carefully knit to improve durability.

. Like the shoes, these are also embroidered with doves. This is a perfect item for when you want to add an accent to your feet.

The product will be available in limited quantities on the brand's official online site starting Thursday, December 17. The first step toward environmental issues may be to change your awareness of what you purchase.

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