Japan's first vegan fruit sandwich specialty store, Fruits and Seasons, will open in Ebisu.

Food diversity is expanding these days. Japan's first vegan fruit sandwich specialty store, "Vegan Fruit Sandwich Shop", has updated the popular fruit sandwich to a vegan food that has been attracting particular attention in recent years.fruits and season. will open in Ebisu, Shibuya-ku, Tokyo, on Wednesday, January 13.

The packaging is also attractive, making it an ideal gift.
original gift box 4 in 1 type

. Directed by Michiko Yamawaki, a stylist. The visual image, packaging, and even the interior design of the store were carefully selected to present a selection of exquisite fruit sandwiches.

The main fruit is carefully selected by Daiwa Supermarket, a grocer in Aichi Prefecture known for its "Daiwa Nakameguro" fruit sandwich store, which attracts a long line of customers. The fruits are selected carefully. The fruits are also used whole as much as possible to minimize food loss.

Original gift box 2 in 1 type, limited to stores

Also, as with vegan food that does not contain milk, eggs, or other animal products, the original bread and homemade cream are both made from soy milk. This makes the calorie content about 1/3 of a regular fruit sandwich, making it a fruit sandwich that can be enjoyed wholeheartedly without guilt, including in terms of calories.

The menu is expected to have about 10 kinds of items at any given time, and although prices are likely to vary depending on availability, prices will average 650 yen per item, including 680 yen for mandarin oranges, 580 yen for pineapples, 650 yen for kiwis, 1,350 yen for mangoes, and 420 yen for bananas, which will be on the menu year-round.

The month of January, the opening month, focuses on seasonal strawberries from all over Japan. Strawberry fruit sandwiches using Yayohime, Yumenoka, Amaou, and Ichigo-san from Kyushu, Yubini from Aichi Prefecture, and Tochiotome from Tochigi Prefecture will be available as limited items. These will be priced from 630 yen per piece and up.

The actual store in Ebisu, which employs takeout-only and completely cashless payment, will gradually support delivery by "Uber Eats" and "Wolt". In addition, to reduce waiting time, an application for pre-payment at the actual store is scheduled to be introduced in the spring.

Fruits and Seasons" is designed to be both delicious and thoughtful to the people who eat it. For gifts and for those who are far away, online sales will begin on January 18, ( January ) in limited areas, so please check the website for details.

. Please leave a final comment from Mr. Yamawaki.

After having a child, I became more conscious of the fact that what goes into our mouths is what makes our bodies. I wanted to incorporate as many healthy foods as possible into my diet, both for myself and my child, and when I was approached about creative direction, I decided to join the company because I deeply sympathized with the company's philosophy, as well as the taste. In my work, I often have the opportunity to bring hand-me-downs, and when choosing a gift, I value not only the contents, but also the feeling of excitement when I see the package and open it. This is what we have reflected in "fruits and season.