Happy 60th Anniversary! Rival jeans will make you cry, slim eduins in 25 colors, 2,900 yen.

Edwin is jeans. Even in Japan, people know that Eduwin is a jeans brand without saying so. No, it is already well known. That is because we have built an unrivaled and unique view of the world since the establishment of the brand until now.

And ,.EDWINThis year marks the 60th anniversary of the founding of the "K" brand. To celebrate this, they will be running various campaigns over the course of the year, and this is the first installment.

If this ad has struck a chord with you , you've grown up a lot. . If you haven't, you'll regret not knowing about it.

The visual is a remake of an advertisement used at the time. The illustrations were newly drawn by Hiroshi Wataya, who was involved in the illustration of Edouin's advertisements and paper labels at the time.

The amazing 25-color Slim was introduced in the 1970s , in 25 different colors. This is its reissue.

Although the color variations are different from those of the time, the fit and details are faithfully reproduced. The fabric is Katsuragi, which was often used in those days, with a clear and resilient twill pattern. The fabric has a slight stretch, so it is comfortable to wear even though it is a slim fit, without feeling tight.

The collection is available in three sizes, S, M, and L, and is limited to 60 pieces of each color, for a total of 1,500 pieces at 2,900 yen (tax included), the same price as at the time. The spirit of the brand is admirable, as one would expect from "EDUIN.

The ad says, "We want to make it 60 colors, or even 70," but in other words, these 25 colors are the first army of colors that Edouin has confidently narrowed down to in 2021. . Let's take a closer look at each color and say goodbye. Oh, and before I forget, the release date is today, Wednesday, April 28.

Navy E0002-04
Safe is not a bad word. It's great that it's not difficult to match with any outfit.

Light purple E0002-08
I would say I want to wear this color in the spring, but I want to feel like a hero all season long.

Red E0002-09
I think Tortoise Matsumoto used to wear these colors a lot for some reason.

Brown E0002-012
Sweet love like chocolate is hard to come by , but you can get these jeans for 2,900 yen.

Beige E0002-14
The worries about which is brown and which is beige will probably disappear after this launch.

Yamabuki E0002-17
"That denim is a nice color, what color is it?" I've already won.

White E0002-18
White sauce is not white , but these jeans are unmistakably white.

Olive Green E0002-19
People who skip the olives probably skip the pickles, too .

Green E0002-20
. the term "green light" means go-ahead. . which means the future is bright.

Lemon yellow E0002-29
During the season when lemon-flavored and lemon-flavored products are more common, the stores turn lemon yellow.

Tie-dye E0002-35
I have never heard of anyone climbing an orange tree , but I wonder why it is written as climbing a tree.

Orange E0002-39
When I think of this color, a certain brand comes to mind, but even Edouin's orange is unbeatable.

Pink E0002-41
I want girls with long, slender legs to wear them. I want them to be worn with tight jeans.

Blue E0002-42
Good day for physical labor , every day. Cool blue for you!

Viridian E0002-43
Did you know that the former head of Shinkigeki had a duo by this name?

AUDIRO E0002-45
. You can think about the problem of how to match them after you buy them.

Yellow Green E0002-48
If you are a Japanese person, would you be more comfortable with being called "matcha"?

Ivory E0002-49
The color is derived from the tusks of mammoths, walruses, and hippopotamuses. Indeed!

Sky blue E0002-54
The sea that Hiroshi Nagai painted was, I believe, this color.

Gray E0002-59
The members of "GLAY" are from Hokkaido . It's always a warm and fuzzy feeling to listen to them.

Purple E0002-60
In the old days, people of high rank wore purple costumes.

Light pink E0002-61
If you have forgotten your faint heart, this is a great way to replenish it.

Marine blue E0002-67
The baking sun is my lover , just kidding.

Dark brown E0002-68
. 80% cacao, sweet, bitter, and filled with a strong feeling. by Tortoise Matsumoto

Black E0002-75
When I work part-time, I'm a decidedly black slim. But also recommended for dates.