The Corona Disaster has changed our lifestyle. Many of you may have become interested in activities, gardening, or even vegetable gardening, which are genres you may not have paid much attention to before.
For those outdoor enthusiasts, we would like to propose the world's first garden gown. This set-up is a collaboration between SHOYOROLL and CACTUS STORE.
For those of you who don't know, Shoyorol is a California-based brand that brings fashion to jujutsu and judo wear. Recently, they have teamed up with Double Taps and Porter to offer a new type of clothing that can be enjoyed on the street. . On the other hand, "Cactus Store" is a cactus specialty store in Los Angeles that has been picked up by the Japanese media.
After several years of field testing, the unexpected combination of fabrics resulted in a garment that sold out immediately when it went on sale at the "Cactus Store" last fall. It was a favorite of musician John Mayer, and attracted so much attention that the New York Times ran a feature article on it.
This fantastic set-up was launched on June 18 (Fri.) by the famous Ishikawa store PHAETON. It is available in white and navy , and in sizes from A0 (equivalent to S) to A3 (equivalent to XL). In addition to the durability of the fabric, which is unique to dojis, there are also convenient pockets for storing smartphones and tools. This is workwear that did not seem possible until now.
The visuals, featuring "Phaeton" representative Yushito Sakaya, stylist Masumi Sakamoto, and others, are also well worth seeing. If you are interested, please contact "Phaeton" as soon as possible.