A "Have Fun" experience for all visitors. Harley's flagship store will open in Harajuku, Tokyo.

Since its establishment in 1999, the company has gained an outstanding following among people who lead active lifestyles.Hurley.The following is a list of the most common problems with the

While its roots are in surfing, the brand has expanded into action sports and street culture such as art and music, and has now firmly established itself as a total lifestyle brand.

On June 26 (Sat), Hurley will open its flagship store, "Hurley Store Tokyo," in Harajuku, Tokyo. I can't remember the last time I saw a Hurley store in Harajuku. Harley" is so common in the city that you may wonder, "Wasn't there ever a Hurley before? The newly completed flagship store is sure to become a hot spot where people from all walks of life will gather.

Hurley Store Tokyo offers a "new store experience that goes beyond shopping. The store is furnished with sofas and a coffee counter where customers can relax and enjoy shopping at their leisure. In one corner of the store, surfboards used by top riders are displayed. The basement floor, which resembles a secret basement, is a space where you can order wetsuits, making it a surfers' delight.

And we have also created a collaboration to celebrate the opening. Special items with four brands will be available, both for the street and the beach.

Hurley x Eyevol

Based on Eyevol's best-selling HEATH III model, these sunglasses are arranged in Harley's original colors. The model with dark-colored lenses performs well in severe conditions under the blazing sun, while the model with light-colored lenses gives a gentle look to the eyes. On the other hand, the light-colored lens model gives a gentle look to the eyes and is also a fashion item.

Hurley x New Era

Teamed up with New Era, the "Low Profile 9FIFTY" features a low crown and curved visor. The iconic Harley logo embroidered on the front symbolizes the collaboration. The simple design will fit in with a variety of styles in all seasons.

Hurley × DESCENTE

DESCENTE, which offers high-function performance wear, has come up with tank tops and T-shirts made of comfortable knit material, and shorts made of water-repellent and durable nylon material. All of these items can be used both on land and in the water, so they will come in handy during summer outdoor activities.

Hurley × uniform experiment

For their second collaboration, the brand offers a variety of items that cover everything from town use to activities, in addition to authentic surf apparel such as rash guards and board shorts. All of them are designed with a black base color and logo, and can be worn stylishly in any field. Find your partner for this summer from our diverse lineup.