Survival auditions in which the audience participates have been a recent highlight of the entertainment industry . Although slightly different from this, a major project has been launched that is sure to make a splash in the fashion scene.
The name."Seal of the barrier.". The instigator of this project is a Paris-based company that handles brand and store direction for both domestic and international brands.Shohei SekiThe project is to discover and nurture global brands of the future. This is a project to discover and nurture global brands of the future, and to communicate "connoisseurship" in a new way.
The first of these events is currently being held,HATSKI.and ... andWestoveralls., ,TOHNAI.Auditions for three domestic brands such asCreative Fashion Award by SEKISHOIN. The system is like this.
(1) Produce a garment and image visual for the theme given by Mr. Seki , in the same time frame and at the same cost.
(2) The completed collection is released in the form of pre-orders.
(iii) The winners are determined by the profit from those sales.
The winner will receive a generous benefit: the cost of movie production and other creative work, as well as rental of sales space, will be covered by the "Sekisho Seal". The winner will receive special support to step up as a global brand.
Orders will be accepted until Sunday, August 8, 2012, for the "Seal of the barrier".Online Store. until August 2 (Mon.), an in-person order-taking session will be held on the 2nd floor of the Ridge Shoto Bldg. At the venue, food creative companySizzle."They will also offer drinks produced by the
Keep us posted on any further developments.YoutubeThe results will be updated on the following website. The fate of which brand will win is in your hands.
Sekisho Seal Award Online Order Taking Event
Dates: ~August 8 (Sun.)
Online Store
Sekisho Seal Award Order Receipt
Dates: ~August 2 (Monday)
Location: ridge 2F
Address: 1-26-21 Shoto, Shibuya-ku, Tokyo
Time: 12:00-19:00 *Last day until 18:00