Joseph Coe
Have you ever heard of a British designer named Joseph Coe? He is the poster child for London punk, whose parents are Vivienne Westwood and Malcolm McLaren, and in 2016 he famously burned 5 million pounds of his own punk treasures on a boat on the Thames under the slogan "BURN PUNK LONDON" to protest the commercial exploitation of punk by the establishment. of punk-related treasures on board a boat on the River Thames to protest against the regime's commercial exploitation of punk.
Since its launch in 2008, A CHILD OF THE JAGO has been designing timeless clothing based on the concept of "original terrorist clothing" derived from punk and the good old British culture that is being lost. The brand offers timeless clothing based on the lost traditions of the good old British culture. Of course, everything they make is made in England. The concept is strong, but the clothes are made with care.
The brand's iconic scissors.
This time, we approached the "TRADING MUSEUM COMME des GRAÇONS" in Omotesando, Tokyo, for this brand known only to those in the know. The store, which is recognized by Rei Kawakubo, carries only hard-core designer brands that are not part of the mainstream.
The Trading Museum Comme des Garçons is located on the second floor of the GYRE commercial facility.
Coe was asked to produce a Norfolk jacket that a Comme des Garcons representative had seen at A Child of the Jaygo many years earlier. When he received the call, he recalls, "I was like, 'I've never seen a jacket like this before.
A few years ago, I received an order for an H-belt jacket from our archives. I wasn't satisfied with this one, which was based on a traditional Norfolk jacket, so I didn't want to make the same one, and I wondered if I could make it better. That's when I decided to make a new version."
A Comme des Garcons representative photographed the A Child of the Jaygo store in 2011 . . In the photo below, the second item from the right is a Norfolk jacket that he fell in love with at first sight.
What was born was a jacket filled with the attention to detail that only handwork can provide. The secret of this beauty, Coe explains, is the H-shaped belt that accentuates the shape of the body, and the geometric pattern of the fabric, which is created by the structure of the seams. The new jacket is called "Aitch. . which was taken from the pronunciation of the letter "H" in the alphabet.
A Child of the Jaygo staff member wearing a piece from this collection.
The jacket is clad in colorful tartan checks. This pattern is the very symbol of the historical English men's wear.
. "I like to use traditional tartan check wool fabrics. . even if the colors of the pattern are subdued, the combination makes it vibrant. And because of its association with Scottish and English history, it is also a symbol of rebellion."
The lineup included jackets, vests, pants, skirts, and hats . The jackets have a special tag sewn onto them that reads "Especially for Trading Museum. Koh himself was pleased with the total look of the collection. His passion for the brand was due to his appreciation for the "Trading Museum Comme des Garçons," and the pop-up store that replicated the "A Child of the Jago" store in 2016 was a successful representation of the rarefied brand's worldview.
. stopped wholesaling to other stores a few years ago. "I stopped selling to other stores a few years ago because I was frustrated that my collections were not being handled properly," he said. But the Trading Museum has always respected and represented A Child of the Jaygo well, so they were very positive about this initiative. Rei Kawakubo is great, and I am honored to be a part of her store project.
The interior of the Trading Museum Comme des Garcons, where the new collection is displayed. Original T-shirts from "A Child of the Jaygo" are also available. The tag attached to the inside of the jacket is a special edition.
Shortly after Brexit, the new Corona hit the United Kingdom . Coe's store on Charing Cross Road in London was so affected that it closed. With the brand's operations turning online, the Trading Museum Comme des Garçons is probably the only place in the world where you can actually pick up a piece of A Child of the Jago clothing.
I used to travel to Japan regularly , but I haven't been there for many years. I have many fond memories of Japan and think its people and traditions are wonderful."
Joseph Coe loves punk and British traditions and gives the middle finger to fast fashion. . Perhaps it is in these complicated times that his soulful clothes shine so brightly.
Jacket ¥134,200 each
Vest ¥62,700 each
Pants ¥62,700 each
Skirt ¥23,100 each
Bowler hat ¥35,200 each
Soft Hat ¥35,200
Casket ¥20,900 each
Trading Museum Comme des Garcons
Open: 11:00 - 20:00
Address: 2F GYRE, 5-10-1 Jingumae, Shibuya-ku, Tokyo
Phone: 03-3486-8590
Mail:tmc-cdg@comme-des-garcons.co.jp
Instagram:trading_museum