NEWS | TIE UP

Translated By DeepL

Adding Flowers to Workwear. The longstanding desire of Universal Overall and the Brooklyn culture store, Park Deli, is crystallized.

Respect for each other's creations and values may be very important to the strength of the collaboration.

A Chicago-based workwear brand.UNIVERSAL OVERALLand a store in Brooklyn, New York, called "PARK DELI." team up, I was reminded of this once again.

It all started when a staff member of "Universal Overall" visited "Park Deli" several years ago. They were impressed by the store, which is a flower store, a skate store, and a place where all kinds of culture can be found, and were also impressed by the selection of items, the friendly atmosphere of the staff, and other small details.

Since then, the store and "Universal Overall" have been in contact with each other, and this year the collaboration finally got underway as the two companies' values resonated with each other.

1 GRAPHIC TEE RED/WHITE ¥7,590
The simple graphic design is suitable for any wearer. The colors are comfortable and healthy.

2 COVERALL JKT ¥15,950
The collar is made of corduroy material with a floral pattern. . The work details are kept as they are, such as the practicality and attention to detail in the design.

3 OVERALL ¥16,500
The floral pattern at the hem accentuates this item with a playful yet work-inspired look. The mood can be changed by attaching the suspenders.

4 FLORIST PANTS ¥13,200
The design is made of a worm-like material and decorated with a floral pattern. It has a large pocket that can easily hold a cell phone and wallet, making it very practical.

The finished product is a double-named item with the iconic "flower" motif of "Parkdeli. The workwear and flowers are seemingly opposites at first glance, but the flexibility and technical skills of both parties were mobilized to produce a unique result.

This team-up will provide an opportunity to introduce the name "Parkdeli" to people in Japan, as well as to introduce the American public to "Universal Overalls" more widely.

Please pick up these collaborative items, which are full of love and respect from both parties, at the store.

INFORMATION

UNIVERSAL OVERALL × PARK DELI

Release: Scheduled for December 10 (Friday) *Simultaneous release in Japan and the U.S.
Location: Universal Overall Tokyo, official online store (in Japan) / PARK DELI (in the U.S.)
*Limited quantity available

contact information (for inquiries) (e.g. corporate phone number)
Address: B1 Shuko Building, 5-30-6 Jingumae, Shibuya-ku, Tokyo UNIVERSAL OVERALL TOKYO
Phone: 03-6427-9998

Official Site
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