Behind Cat Street in Harajuku, there is a restaurant where there is always a long line of customers. The name of the restaurant is "Menzan" (udon shop). It has attracted attention as a unique udon shop with a cultural flavor, not only for its authentic Sanuki udon, but also for its meticulous interior design, fixtures, and utensils.
The "Mensho" sweatshirt is now available. This is a collaboration with PUBLIC TOKYO's culture label "PUBLICTEE.
¥11,000
Two designs are on standby. This one features an embroidered "Senja-fuda" sign with the "Mensho" logo on the front of the chest. Incidentally, the embroidery was made in Kiryu, a famous textile production area, and the result is a mix of craftsmanship and culture.
The moderately big sweatshirt is made of a lightweight material that can be used throughout the season. It is available in two unisex sizes.
¥11,000
. The other is printed on the back with a graphic based on bukkake udon noodles. The design was created by artist TAICHI WATANABE, who runs the silk screen studio "PAJA STUDIO.
Restaurant merchandising has been released frequently elsewhere, but it is not often that something like this work, which can be worn casually in everyday life and which also links food, art, and fashion in a perfect way, is available.
Purchasers of this collaborative item will receive a Kira sticker from Menzan . Present the sticker at Menzan and it can be used as a topping service coupon for eligible menu items.
. is now on sale at "PUBLIC TOKYO" stores and online.
