Street art appears on the former site of Oriental Bazaar! Art project by Fendi and Harajuku Omotesando Keyaki-kai started.

Italy's proud luxury brandFENDI.. While pursuing the possibilities of fashion as an absolute trendsetter, the brand has also long placed an emphasis on the arts, including the "Fendi Craft" exhibition that fuses craftsmanship and graffiti art, and its long-term support of the "Design Miami" design and art festival.

Fendi has been working with a shopping association in the Harajuku/Omotesando area.Harajuku Omotesando Keyaki-kaiand launched "TSUNAGU - Omotesando Street Art Project". The former site of the Oriental Bazaar, with its iconic oriental-style architecture, will be dyed in art in order to provide a better view for people passing through the city.

The theme of this project is "hope," and the works of three young artists will be posted one after another. The first artist to take the lead in this project is a young artist who has attracted attention from all over the world as an NBA-approved illustration artist.Dai TamuraMs. . Along with flowers painted with a delicate touch, endangered species of flora and fauna are vividly reflected in dynamic compositions, expressing "the beauty of diversity" and "hope for the future. . It is simply astonishing that all of this was created by hand.

TSUNAGU - Omotesando Street Art Project" was realized from the pure desire of "Fendi" and "Harajuku Omotesando Keyaki-kai" to have people feel positive messages and energy through art. Please take a look at it when you are in the neighborhood.