A skate apparel brand that is gaining popularity among young people in Tokyo with its unique team of skaters and pop graphics.Heel Collective.. This April, they completed their first full-length video in two years, "connect," and are currently touring 47 prefectures for previews to rave reviews. Three styles of T-shirts are now available, which are sure to be a hit in the summer sun.
BUTTERFLY S/S T ¥6,050 each
CAR RINGER ¥6,600
FLOWER LAGRAN T ¥6,600
The lineup includes basic half-sleeve T's , as well as oddball ringer T's and raglan T's. They feature updated versions of early graphics and designs that express a skater's mindset, and all are said to have a message for the street scene.
Message cap ¥4,950
In addition to the T-shirts, eye-catching mesh caps with flashy brand names are also on sale. Some of the limited-edition items from "Heel Collective" are already running out of sizes, so be sure to check them out before they sell out.
Heel Collective
Stores handled:
BEAMS T stores nationwide
BEAMS Online Store
Instagram:@heel_collective