Since the brand's establishment in 2005, it has always radiated a fresh worldview with its roots in youth culture, such as HIP HOP and basketball.APPLEBUM〉. The company has collaborated with a wide variety of artists in Japan and abroad, most recently with New York's living legend, rapperNASand deserves the title of queen.Mary J BligeThe collaboration with the "Mere Old Man" is etched in many people's memories, isn't it?
Applebum's latest collection does not have a seasonal theme. It expresses the brand's attitude of reexamining its true nature and aiming for a new stage as a street brand.
From items that symbolize the brand's 17-year history to clothing made with an awareness of the times but with a sense of timelessness, the world view that incorporates street manners in the "Applebum" style is sure to attract the attention of all who see it.
Applebum" is going back to its roots and moving up to a new stage in the name of "return to basics. We can't take our eyes off of its trend this season.
