NEWS

Translated By DeepL

The third edition of Enderschema and G-Shock is themed around two "times." This one, tells precise time, and the leather gives you the feeling of time growing up.

We are pleased to announce our third collaboration in over three years. The star of the show is [Joon].Hender Schemeand G-Shock. This time, too, the collection is expected to sell out immediately.

Hender Scheme×G-SHOCK DW-6900 ¥31,900
Belt: cowhide leather and brass, resin band included
Case: Inorganic glass
Case and bezel material: Resin

The collaboration, which began in 2018, has been realized in a way that perfectly blends the identities of both companies, combining the body of the G-Shock watch with a leather belt made by Enderschema. It has been well received as it creates a different atmosphere from the in-line line.

This third edition is based on the DW-6900, one of G-Shock's most popular models, as in the past, but for the first time in this collaboration, a black-colored product has been produced. In addition, the watch is made of bridle leather from England, known for its use in harnesses, for high durability.

No detail has been spared. The letters on the bezel of the main body have been changed to a colorless debossed finish, and by eliminating all information from the display panel, we have stripped away as many elements as possible to create a look that differs from the original model. The "Hender Scheme" logo is engraved on the case and the back of the belt, as in the past, and appears on the display when the backlight is turned on.

The bridle leather used to match the toughness of G-Shock is vegetable tannin leather, which is made by applying a blend of natural tallow and oil to the leather by hand and allowing it to penetrate into the fibers to achieve a high degree of durability. The leather is then coated by hand with a blend of natural tallow and oil, which penetrates into the fibers to achieve a high degree of durability. The leather is also characterized by a white "bloom" on the surface, which disappears as it is used, giving the leather a deep luster as it ages.

The precise "time" conveyed by the digital display of "G-Shock" watches and the personal "time" conveyed by the aging of "Enderschema" leather belts. For modern people, I feel that it is necessary to have a mindset that values not one or the other, but both. We hope you will acquire one of these belts to straighten up your back in your new life and new year.

Sukima Ebisu" and "Sukima Osaka" will go on sale on March 10 (Fri.),Sukima Special lottery siteThe lottery will be open at the following three locations, so don't miss it! In addition, Sukima Ebisu and Sukima Osaka will exhibit the products prior to the lottery application period and sales, so if you have any doubts, please take a look at the products in person.

INFORMATION

Hender Scheme x G-SHOCK DW-6900

Price: ¥31,900
Customer Inquiries: Sukima Ebisu
Address: Hasegawa Bldg. 1F, 2-17-20 Ebisu, Shibuya-ku, Tokyo
Phone: 03-6447-7448
Hours of operation: 14:00 - 20:00

【 Sukima special lottery site]
Special site URL
Acceptance period: Friday, March 10, 2023 12:00 - Sunday, March 12, 2023 20:00
Notification of lottery results: Winners will be notified by e-mail in order from March 14, 2023 (Tuesday).
Product shipment date: March 17, 2023 (Fri.)

【 Sukima Ebisu]
Products are exhibited prior to the lottery application period and sales.
Acceptance period: Friday, March 10, 2023 (14:00) - Sunday, March 12, 2023 (20:00)
Notification of lottery results: Winners will be notified by e-mail starting on March 14, 2023 (Tuesday).
Product shipment date: March 17, 2023 (Fri.)
Sukima Ebisu : 1&2F, 2-17-20 Ebisu, Shibuya-ku, Tokyo
Hours of operation: 14:00 - 20:00

【 Sukima, Osaka]
Products are exhibited prior to the lottery application period and sales.
Acceptance period: Friday, March 10, 2023 12:00 - Sunday, March 12, 2023 20:00
Notification of lottery results: Winners will be notified by e-mail in order from March 14, 2023 (Tuesday).
Product shipment date: March 17, 2023 (Fri.)
Sukima Osaka : 3-8-17 Toyosaki, Kita-ku, Osaka-shi, Osaka
Hours of operation: 12:00 - 20:00

Enderschema official website
Official Enderschema Instagram
G-SHOCK official website
G-SHOCK Official Instagram

 

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