NEWS

Translated By DeepL

O.E.M. items inspired by American vintage clothing. A modest and serious "everyday wear" has been completed.

Where is that from?" I'm interested in brands that are so anonymous that people ask me, "Where did you get that? But for those who prefer a modern and elegant look.

Items from O.E.M., a new brand inspired by vintage American clothing, are sure to make these wishes come true.

O.E.M." stands for "Original Equipment Manufacturer," which means that the company manufactures products of other companies' brands on consignment. The reason why the brand name is used as it is is because the brand's sincere attitude toward manufacturing is its appeal.


oem01 "hand warmed crewneck fleece" each ¥20,900

The first item we will introduce is a fleece that is based on vintage American clothing from the 1980s.

The fleece material tends to be somewhat dowdy, but its modern silhouette, with a crew neck and relaxed body width, gives it a modern impression.

The ribbed cuffs are finger-gloved and can be worn in three different patterns: pooling the ribbing at the wrist, threading the fingers, or covering the flap over the fingers.


oem02 " FLEECE NECK WARMER" each ¥7,920

This balaclava, like the crew neck, is made of fleece. By combining them as a set, a parka-like outfit can be completed.

It can also be used as a neck warmer with the hood down. The drawcord allows it to fit snugly around the face, making it useful even in windy places.


oem03 " SKIPPER NYLON PULLOVER" ¥26,400

And like the crew neck, this nylon pullover was also inspired by American vintage clothing from the 80's. At first glance, it looks like an anorak, but it features a skipper collar. At first glance, it looks like an anorak, but it features a skipper collar.

The drawcord at the hem can be tightened to create a rounded silhouette. The material is nylon and can be worn like a shirt, so it can be layered for a wider range of styling options.

In addition, when all of the items in this issue are combined, they create a perfect winter outfit that is both warm and fashionable. Each item will bring out its own charm.

The "oem01" and "oem02" models are scheduled to go on sale on November 3 (Fri.). Only the "oem03" nylon pullover is scheduled to go on sale in January 2012.

For "everyday wear" in the best sense of the word, try O.E.M. for something you may not have thought possible.

INFORMATION

O.E.M.

Stores handling:

Location: IZUMIYA
Address: 1-12-33 Izumi, Higashi-ku, Nagoya, Aichi, Japan
Phone: 052-211-9547
Time: 13:00-19:00
Official Instagram

Location: SO SHOP & HOSTEL NAKAMEGURO
Address: 1-6-52 Aobadai, Meguro-ku, Tokyo
Phone: 03-6416-5549
Time: 13:00-19:00
Official Instagram

Location: WISM Shibuya
Address: 1F Aoyama Building, 6-19-12 Jingumae, Shibuya-ku, Tokyo
Phone: 03-6418-5034
Hours: 11:30 - 20:00
Official Instagram

Location: WISM Horie Store
Address: 1-9-7 Minami-horie, Nishi-ku, Osaka-shi, Osaka
Phone: 06-4390-4050
Hours: 11:30 - 20:00
Official Instagram

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