I would like to tell you in advance that the price of these shoes is a whopping 81,000 yen.
The reason why they are so expensive is because they house that coveted technology that "closes the laces by itself when you put them on." It is fresh in our minds that the sneaker featured in the movie "Back To The Future Part 2" was limited to 89 pairs, but this is a completely new shoe developed for athletes.
When the foot is inserted, a sensor on the heel reacts. The system is activated and the laces close automatically.
What is important about this item is that it is not just a topic of conversation. It has been devised to reduce stress for athletes.
It is equipped with two buttons that allow the laces to be tightened or loosened and fine-tuned. This instantly eliminates the stress of athletes who tighten the laces too tightly, causing unnecessary pressure on their feet, or tie them too loosely, causing their feet to slip. For a lactic-acid-filled body, the act of bending over to re-tie the laces is more stressful than the written word. Moreover, it is difficult to achieve the desired fit by retying the laces.
Nike HyperAdapt 1.0" ¥75,000+TAX
“NIKETinker Hatfield, the designer of the "M" series, is not at all satisfied with the status quo, as he hopes to develop technology in the future that can sense the stress on the foot and change the strength of the fit on its own.
Technology in the movies has finally turned into reality. For Nike, which continues to offer cutting-edge innovations, this is probably just the first step in a dream. I feel that we should not be frightened by the price of 8,100 yen when faced with such a grand ambition!
."Nike SNKRSNIKELAB MA5", "Nike Harajuku", "NIKELAB MA5", "NIKELAB MA5", "NIKELAB MA5DOVER STREET MARKET GINZAIt is scheduled to be released on September 23, 2011, in "The World's Most Beautiful Place" and other places.
Text_Rei Kawahara
NIKE Customer Service
Phone: 0120-6453-77
GONIKE.ME/HYPERADAPT