Levi's® Blue Tab ™️" is a new line of Levi's®. It is more sophisticated and semi-formal than ever before.

Levi's recently announced a new line. It is a premium collection that is the ultimate in sophistication. The reason why denim items, which tend to be casual, look elegant is because of the materials and tailoring.

Each item is finished in selvedge denim or shiny chambray woven shirt fabric. Of course, the sewing and parts are also carefully selected. While ensuring the comfort of everyday wear, these items have an elegance that will make you stand taller when you put on the sleeves.

Also check out the new logo, based on the typeface used on Levi Strauss stock certificates in 1925.

Pre-sale starts on Friday, January 31. Don't miss the in-store and online sales, which will begin on February 1 (Sat.).