Summers in Japan in recent years have been hot and long anyway. Due to climate change, the number of comfortable periods is decreasing rapidly. Under these rudderless conditions, we have no choice but to find ways to stay comfortable.
To adapt to such an environment, THE NORTH FACE has come up with a new series called "Climate Adaptation Products. The NORTH FACE has produced a number of functional clothing, but what is different from its previous clothing? Let's take a closer look.
BREEZE RANGE Series
FLASH DRY 3D Series
FLASH DRY PRO Series
FLASH DRY NATURE series
All of these items are centered around Flash Dry, an original material that quickly absorbs and disperses perspiration to keep the skin dry, and Breeze Range, a highly breathable, UV-blocking material that is being introduced for the first time this season.
Of particular note are the "Flash Dry Nature," which is made of organic cotton 100% but dries as fast as synthetic fabrics, and the "Breathe Range Pro," which has enhanced heat shielding properties with ceramic particles and provides the same level of UV protection as a parasol. These items are probably the most popular. Although we mainly introduce men's wear here, we also have a lineup of women's and kids' wear.
If the functions originally employed in performance wear could be incorporated into everyday wear, wouldn't it be possible to spend summer more actively? With this in mind, we have fully utilized the know-how we have accumulated over the years to create this full-length series. If you are looking for summer clothes, check them out before it gets really hot.