Patagonia's Retro X has been redesigned. A new attraction that connects the past with the future.
Vol.02 Naoya KAWACHI (Director, THE DAY)

Kawachi: First of all, it is windproof and secure. And it's useful not only in the outdoor field, but also in the city. Once you realize this and wear it out, you will keep coming back to it. I feel compelled to tell others about its charm.

Kawachi: I have read that once you step outside of your house, you are outdoors, and I think this is very true. People have different interpretations of the word "outdoors." Some people think that doing activities in the field is outdoors, while others think that traveling is also outdoors. But I think "Retro X" can be worn comfortably anywhere outside.

Kawachi: I also think that designs that can be worn on a daily basis are attractive. I am conscious of this in the clothes I make, but I think it is important not to stand out. Retro X" has a design that simply conveys that it can be worn comfortably in the outdoors, and it also fits in well on the street. If you wanted to make it flashy, you could do so in any number of ways. But we kept the details to a minimum and designed it for comfort.

Kawachi: Retro X" is a classic piece of clothing that has accumulated a long history, but has been updated with today's technology. I look forward to its continued evolution.

Kawachi: I feel the warmth of people in Patagonia's products. They use recycled materials, care for their items with "Worn Wear," and they are environmentally conscious. Patagonia is the only company I can think of that takes all of this into consideration when making its products.

Kawachi: I like Patagonia because their items don't have an inorganic atmosphere, and I can feel the warmth and kindness of their people.