FEATURE | TIE UP

Translated By DeepL

Musicians in the rough found at Tower Records & G-SHOCK and "HNF". Live report on the frenzied sub stage!
TOWER RECORDS FLOOR supported by G-SHOCK

Musicians in the rough found at Tower Records & G-SHOCK and "HNF". Live report on the frenzied sub stage!

. last Sunday, October 13. HNF - HOUYHNHM's festival -" was held to commemorate the 15th anniversary of "HOUYHNHNM's." Although the time was pushed back due to the biggest typhoon of the year the day before, the day of the event was a beautiful autumn day with a clear sky after the typhoon. Although the event was pushed back due to the biggest typhoon of the year on the day before, the day of the event was a beautiful autumn day with a clear sky after the typhoon had passed. On Sunday afternoon, a special live performance was held at the "TOWER RECORDS FLOOR supported by G-SHOCK" booth on the 4th floor of the Shibuya Stream, with a view of 246 below.

  • Photo_Keta Tamamura
  • Text_Hiroyoshi Tomite
  • Edit_Rei Kawahara

The stage on the 4th floor area of "HNF" is a stage where five groups of up and coming artists proposed by "Tower Records" are selected by the discerning buyers to perform. HOUYHNHNM's editorial staff, who is in charge of this area, was also excited to see what kind of artists would be performing in the future.

Tower Records, as well as Casio's G-SHOCK, which is supporting this stage, wanted to encourage the "future success of young artists. We asked the five artists to wear a G-SHOCK or BABY-G on their wrist.

On the day of the event, the first thing that greeted visitors as they entered the venue was a large G-Shock clock objet d'art.
. he watches over the live performance next to the booth as if to preside over the time that is ticking away at "HNF."

At the TOWER RECCO booth, there will be a collection of works by the performers, record albums sold at a special price for this day only, and original items.
Visitors also stopped to pick up the record DIGs and limited-edition merchandise , which was impressive.


14:13

YUMI's elongated singing voice, which kicks off the event .

The sun was still high at 2 p.m. when YUMI, a vocalist based in Kobe, appeared on stage, not yet well known but having studied voice at university, her elongated voice surely added color to the venue where the event had just begun. Her joy was expressed through music, mainly from her first mini-album "Kazenotayori," with gestures and hand gestures, and the accompaniment by Hideki Ando, who played the supporting piano, enveloped her elongated voice, making not only her fans who were cheering her on, but also the people heading to the "HOUYHNHNM's and BEAMS Live" stage on the 6th floor stop in their tracks to listen to her singing voice. It was impressive to see them stop and listen to her voice.

YUMI takes a sip of water and a sigh of relief after the show.

INFORMATION

Casio Computer Co.

Phone: 03-5334-4869
g-shock.com
baby-g.com

TOWER RECORDS

tower.com

"HNF - HOUYHNHNM's Festivals."

hnf.houyhnhnm.jp