FEATURE | TIE UP

Translated By DeepL

Dr. Martens' synonymous 1460. 60 years of 8-hole boots and culture.
dr.martens 60years online festival

The 1460 is synonymous with Dr. Martens.
Sixty years and culture that the 8-hole boot has walked.

On April 1, 1960, a pair of shoes was born in England. Under the name of "1460 8-hole boot," it grew to become "Dr. Martens" and even to shape London street fashion. It became a fixture for young people who questioned the social system and took their own stance. To celebrate the 60th anniversary of the birth of these historic shoes, the "DR.MARTENS 60YEARS ONLINE FESTIVAL" was held the other day. The identity of the 8-hole boot was brought to life through live bands, DJs, art exhibits, live paintings, and other multifaceted contents.

DJ & live performance with sound and images.

Music was distributed not only at "Shibuya WWW" but also at this venue. RISA TANIGUCHI and MARS89 participated as DJs along with loud speakers.

RISA TANIGUCHI played coolly and without changing his expression while playing techno with heavy bass. While painting a monotone landscape, he showed us a mix of brilliant and powerful music with intonation and control of the sound.

Usually, I choose songs while watching the audience dancing, but this time, I announced the event on my social networking sites and played while thinking about the people who saw the event. I have always loved "Dr. Martens," and when I went to London once, I bought a pair of boots in Tokyo and wore them there. The style is different from now, but I liked UK bass music back then, and I wore my "Dr. Martens" to local clubs.

It was MARS89 who showed us a variety of views with his song selections, which traversed various genres with bass music as the core. Despite his calm and collected appearance, it goes without saying that his passionate and warm performance brought excitement not only to the audience on site but also to those watching through the screen.

I like punk culture, and I have an image of Dr. Martens as being worn by punks and casuals, so I'm familiar with the brand to the extent that I can't remember the first time I wore it. I'm so familiar with Dr. Martens that I can't remember the first time I wore them. When I DJ, I am conscious of how I move my body. The rhythm and sound quality of the music will change the way you react to it, so I try to think about what kind of energy I can generate while I'm DJing.

The two DJs and the band that closed out the event were backed by edgy digital artwork created by Masato Nagata, a video creator. The destructive power of the link between sound and images is amazing, so I try to express that," said Masato Nagata, one of the key figures who helped make this event so exciting.

I created this digital artwork by processing old photos from the brand's archives. I was conscious of how to skillfully and beautifully combine the weight of 60 years of history with the spirit of rebellion.

On the last day of the event, BLACK BOBOI was the last group to perform live, dressed in black, and saying that they always wear "Dr. Martens" for their live performances. The ethereal tones of synthesizers drifted through the air, while the rhythms of guitars and hammering, the light sounds of steel pans, and ethnic vocal melodies echoed with each other, creating a sound that only BLACK BOBOI could produce.

I started wearing 'Dr. Martens' after I started BLACK BOBOI because the other two members were wearing them. Since then, I tend to choose 'Dr. Martens' over other shoes (laugh), and now I wear them every day.

When I chose the color black as the theme for the band's costumes, I wanted to create a genderless image for both women and men. I thought 'Dr. Martens' would be a good match for that. They go well with a variety of outfits. I myself used to wear them, and so did Utena, so we all decided to wear them together, and that's how we came to choose them as our live outfits.

I had the image of yellow in my mind all the way through today's concert. The background image was yellow, and the objects in the venue were yellow neon lights, so that's the influence. Dr. Martens has yellow stitching, too, so I think it matched the image perfectly.

This year's event featured a variety of colorful contents at two venues. Dr. Martens is a brand that truly deserves the word "rebellion," as it has seriously done what it can do without giving up on its potential, despite the social situation.

And the fact that a wide variety of cultures, both major and underground, have been able to come together in this way is due solely to the fact that "Dr. Martens" has supported the feet of so many people in society and has been loved by them. It may be a bit easy to say that they are behind the scenes, but the "1460 8-hole boot" will continue to be a fashion icon and a symbol of rebellion.

INFORMATION

Dr. Martens Airwear Japan

Official Site
YouTube: DrMartensOfficial
A digest version of the event is now available on the "Dr. Martens" YouTube channel.

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