HOUYHNHNM RUNNING CLUB♡♡ examines the much talked about limited edition "Aurora" model!

Enomoto: By the way, the "Aurora" is priced at 27,500 yen including tax . This is quite expensive for a running shoe without a carbon plate, but what do you think about that?

Makino: . I think it depends on how you look at it. I think the "Aurora" has high potential not only as a running shoe, but also as a fashion shoe for everyday wear. The price of 27,500 yen is high for a running shoe, but it is rather affordable compared to high brand sneakers. . And the performance as a running shoe is superb.

Enomoto: However, the strong individuality of the design may make it difficult to choose what to wear with it. What styling do you recommend?

Makino: The shoes are voluminous , so it would be difficult to match them with slim pants. Bringing them to the feet of thicker pants would create a well-balanced look.

Yamamoto: . Indeed, it goes well with the thick pants I am wearing today and the cargo shorts that Mr. Makino is wearing. The high-tech form of the voluminous "Aurora" is highlighted.

Enomoto: Still, the fact that "Brooks" has come out with such an avant-garde shoe is quite surprising. Until now, "Brooks" has been serious and honest, and while there is no doubt about the high quality of its running shoes, the brand has had a rather subdued image.

Yamamoto: In that sense, I feel that the direction of "Brooks" is finally becoming clear. I think the "Aurora" will be an important model that will set a guideline for the brand. Where do you want to go from here as a running shoe brand? What kind of shoes will they come up with, starting with "Aurora"? I have high expectations for Brooks' future development.