Work style from a street perspective; a side of the shot that YouthQuake wears.

Schott, famous for its leather jackets, launched its "WORK IN STYLE" campaign on September 1 (Wed). This campaign features a lineup of new clothing that combines the original appeal of work items with the current trends. For this campaign, we asked YouthQuake, a creative crew who loves to wear workwear on a regular basis, to come together for a self-styling session.

Photo_Ryo Kuzuma
Text_Ryo Tajima (DMRT)
Edit_Shuhei Wakiyama

PROFILE

YouthQuake

An 8-member creative crew formed by those born in 1994 and 1995 . The members are designers, directors, artists, and filmmakers, and are active in various fields. On this day, the six members gathered without RiKiYA and udai.
Instagram: @youthquake_

Workwear that fits in with your wardrobe.

The "SCHOTT" brand, which originated in New York, is a brand that everyone has seen at least once, with its "Perfecto" series of riders that have been used as costumes for movies and by numerous musicians. While maintaining the rugged, masculine atmosphere, this season's lineup features workwear essential to American casual with a relaxed pattern that links to the current atmosphere, and items that can be easily coordinated with your wardrobe from the day you buy them.

Focusing on these items is the campaign "WORK IN STYLE," which started on September 1. The items on sale are made of leather, wool, T/C twill, corduroy, and other tough materials essential for workwear.

The wide variety of colors, coupled with the ability to show off one's individuality, makes these clothes suitable for both traditional "SCHOTT" lovers and the younger generation who are new to "SCHOTT. For this issue, we asked members of YouthQuake, a creative crew that engages in a variety of activities, to experience SCHOTT for the first time by wearing it with their own outfits.

INFORMATION

SCHOTT Grand Store Tokyo

TEL: 03-3464-1913
Campaign Page

The first 2,000 customers to purchase items from the "WORK IN STYLE" campaign at SCHOTT stores and partner stores for 22,000 yen or more including tax will receive an original SCHOTT metal tool box. The offer is limited and will end as soon as all items are gone.