FEATURE | TIE UP

Translated By DeepL

Choose a car that inspires creativity, a car that is uniquely you, a "code-by.
GOOD DAY, GOOD CAR.

It also stimulates creativity,
Codes called by
Choosing a car that is unique to you.

Just like expressing one's individuality through fashion, expressing one's individuality through a car is something to aspire to. For those who value style and culture, cars are often associated with the latest EVs and classic cars, but many people find it impractical to actually drive such cars due to financial constraints. The Toyota Group proposes a new car option called "CORDE by," which allows people to enjoy their cars in their own size + α form, without overdoing it. This is the birth of a new standard for car selection in the coming age.

Not for specs or newness, but for style.

More than just a means of transportation or a tool, a car is like a second home, an entity that stimulates creativity. Listening to Hiramoto-san's stylist's unique perspective, we arrived at our final destination, "stacks bookstore. This is a bookstore in Oku-Shibuya that uses books as a medium to freely cross art, fashion, music, and food, as well as to hold exhibitions and create things, and is visited by many people as an essential store for getting in touch with the city's culture.

Stacks Bookstore
Address: 2F, 42-2 Kamiyama-cho, Shibuya-ku, Tokyo
Hours: 15:00 - 20:00 (weekdays)
13:00-19:00 (Saturdays, Sundays and holidays)
Closed: Open every day
Instagram: @stacks_bookstore

I always visit the Stacks Bookstore whenever there is a new exhibition, and it is a special place that stimulates my creativity. I love art as much as I love clothes and music. I try to acquire works of art that I like, and I often buy books of artwork here. Above all, Mr. Maruro Yamashita of Stacks Bookstore has been a great help to me both in my work and private life, so when I pass by this area, I always drop by the store.

Mr. Hiramoto returns to the parking lot near his home after picking up the art book he had been eyeing since before his visit. This completes his schedule for the day. We found ourselves spending the day driving around Tokyo in the Codes by Voxy in a natural way, as if it were our favorite car that we have been driving for many years. We asked him to tell us about the appeal of the Voxy Urban Nature by Codes by.

When I am driving, I look at the scenery and people, but because I like cars, I often look at oncoming traffic. I like cars, so I often look at oncoming cars. When I see a car with a cool design or a unique style, it lifts my spirits, and these casual discoveries also stimulate my creativity. Cars are like fashion; it is important to choose a car that matches your own style, not just the specs or newness of the car. Of course, a genuine or new car is great, but for this reason I am attracted to used or customized cars.

But when it comes to customizing a car, there are many aspects that are difficult for amateurs, both in terms of budget and knowledge. That's why I think a car with the style of Cordova, which is a custom car with guaranteed technical support, is so appealing. I'm excited to imagine future updates, color variations, etc."

INFORMATION

CORDE by Official

Instagram:@corde_by
HP: HP https://corde-car.jp