What is "TOTONOU (reveitalize)"?
I feel that sauna has gone beyond a boom and has become a culture.
There are about 10,000 public sauna facilities in Japan . . This is quite a large number compared to other countries, and it would take a lifetime to visit all of them. . And in order to continue to accelerate the recent momentum, I believe that each and every facility needs to develop a strategy tailored to its market. For example, the opening this April of "Ryusenji no Yu Spa Mezza Ohtaka." is a super public bathhouse specializing in saunas, with three types of sauna rooms and three water baths. . It is so crowded that it has 5-6,000 visitors on weekends.
It's quite popular, isn't it? And now, how would you describe TOTONOU (revitalize) to someone who has never been to a sauna before?
A refreshed or refreshed state of mind , I guess. The artist has been supporting the affected areas for many years.Takashi Kuribayashi, which was created bynuclear power reactorHave you ever heard of a sauna called "The Sauna"? It is currently closed, but it is named after a nuclear reactor, and its concept is "an energizing nuclear reactor. It is a herbal sauna where medicinal herbs and weeds are boiled, and as the name suggests, just by entering the sauna, you will feel energized.
When you think of "vigor," you may imagine an upper state of being, but I believe that it is, as the word "vigor" suggests, a return to one's original chi. It is neither an upper nor a downer, but a state in which one is able to maintain one's original potential. That is the state of being "energetic" and "TOTONOU (previtalize)". In the end, being in one's original state of health is the most enjoyable and brings a smile to one's face. By refreshing yourself in the sauna, you can return to your true self.
, We all have the ability to be special and original by nature. . that our original selves are special. . I always feel that sauna is a wonderful thing that makes us realize such things.
