Timeless masterpieces from Margaret Howell and MHL.

Naoki Ikeda had an image of Margaret Howell as "a brand that offers easy-to-wear clothes with a gentle atmosphere. He said, "It was a vague image, but once I became aware of the British Modern worldview, I realized once again that Margaret Howell has continued to convey its universal values not only in its clothes but also in its advertisements and annual calendars, even in an era of great change.
With this in mind, there is a shirt that Mr. Ikeda has been using for about eight years. It is a piece from "MH PLUS," a project in collaboration with textile artist Georgina von Etzdorf, and was sewn in a studio in London. He recalls the time he purchased the shirt, "It had such a special presence that I could sense at first glance that it would become a valuable archive piece in the future. The charm of the piece has not faded away, and with its restrained and tasteful color scheme and details, it is a piece that he would like to keep in touch with for a long time to come.

What Ms. Fukui particularly loves about Margaret Howell's clothes is that they are natural, comfortable, and designed to last through time and age. There is a nostalgic movie atmosphere," he says, holding up one of his favorite shirts that he has been wearing since the year before last.
The color is closer to natural than pure white, which struck a chord with Fukui, who likes to wear earth-colored items. In the cooler months of spring and fall, she wears it elegantly with a brown jacket, and in summer, she styles it simply, taking advantage of the expressive details such as the large buttons and asymmetrical front pockets. It can be worn alone or as an inner layer throughout the year.

Mr. Ezaki loves to wear collarless shirts on a daily basis. He calls his shirts "works of art" and says he has a "habit of collecting" so many different shirts that he buys and collects them. Among them, she appreciates the "MH50 ARCHIVE SHIRTS" she came across two years ago as a finely crafted gem, saying, "The koba stitching in particular is very beautiful, and I look forward to seeing it change over time as I wear it more and more. He also says, "I look forward to seeing the shirts change over time as they are worn." He has a strong image of Margaret Howell as a brand that produces high-quality shirts. Timeless is the perfect word," he said. Each piece fits into your daily life like a piece of furniture, and you can love it for a long time. Ms. Ezaki will continue to pay attention to Margaret Howell's shirts, which are tailored with an artisan's handcraftsmanship and a worn look, without losing their elegance.

Ms. Wakiyama says of her impressions of "Margaret Howell" and "MHL. He has learned "good sense" from many of the collections. She says that when she wants to match her casual clothes with something classy or to incorporate a sense of refinement, she looks in the stores of "Margaret Howell" and "MHL. Ms. Wakiyama, who loves hats so much that she wears one almost every day, found an MHL. bucket hat. The calm khaki color makes it easy to match with her casual wear, and the fact that it can be worn casually and still look classy makes it perfect for her current mood.