FEATURE | TIE UP

Translated By DeepL

Where shall we go wearing BEAMS? VOL.1 Ramuda Takahashi (Stylist)
Where are we going?

Where shall we go wearing BEAMS?
VOL.1 Lambda Takahashi (Stylist)

Original items from BEAMS are very popular right now. BEAMS has a wealth of knowledge from American casual culture and a design sense that captures and reflects the current mood. By skillfully mixing these two elements, we create clothes that match the mood of today's people. The director, Motoki Yoshikawa, sets the direction of the brand. In this project, he invites guests whom he would like to meet and takes them to his favorite spots with "BEAMS" clothes. Through these places, we will get to know the personal side of the guests.
The first installment of this memorable series features stylist Lambda Takahashi. A man who leads the times, he headed for a vintage clothing store and a curry shop in Tokyo. But, as you would expect from Mr. Lambda, it was not a simple place to visit.

SPOT 01: PAT MARKET

Coordination by Ms. Lambda

I decided to wear all white to stand out (laughs). (Laughs) Basically, I like to wear one-tone white coordinates in fall and winter. I like the fact that it recreates the silhouette of the deep-crotch, two-tucked bottoms that I liked in the 90s and 2000s. I used to wear a belt back then, but nowadays I wear more comfortable clothes, so I like the fact that these pants have an easy waist (laughs). The blouson is from the 2000s by Raf Simons, and the sweatshirt is from the 90s.

INFORMATION

BEAMS 23AW COLLECTION

Official Site
Instagram: @beams_official, @beams_mens_casual