Why Atmos is focusing on sandals.
HOUYHNHNM: Then again, there were a lot of sandals this time.
Kojima: Many people think of "ATMOS" as sneakers, but we also have a full lineup of sandals. Especially these days.
HOUYHNHNM: Sandals come in many different styles and brands. There is a much wider choice than before.
Kojima: Yes. In the past, "ATMOS" did not offer as much variety as it does now.
HOUYHNHNM's: What is the background behind the increase in sandals being handled by "ATMOS"?
Kojima: There are many things. First of all, the position of sandals themselves has improved. It used to be synonymous with rough footwear, but with the increase in stylish sandals, it has become commonplace to incorporate them into one's footwear as a fashion item.
HOUYHNHNM: Indeed, nowadays, people don't look down their noses at you for wearing sandals.
Kojima: Another is the impact of global warming. As the summer heat wave becomes more intense each year, I think it is natural for people to want to wear sandals rather than sneakers.
HOUYHNHNM: Hm. I have no doubt. After all, it's easy.
Kojima：And then there is the influence of inbound sales. Recently, many of our customers come from Southeast Asia, and they tend to prefer sandals to sneakers.
HOUYHNHNM: It is hot all year round. If you shop in Japan and think about wearing them back in your own country, you would be more interested in sandals than sneakers.
Kojima: Whatever the case may be, it is nice to have more choices as a selector. ATMOS will continue to offer a wide selection of attractive sandals. Please try to find your favorite sandals as if you were looking for your favorite sneakers.
