FEATURE

Translated By DeepL

Korobure Techo - Keiji Kaneko's Fashion Memorandum - Oxford regular-collar shirt made with Yataro Matsuura.
Keiji Kaneko × Yataro Matsuura

The Fashion Memorandum of Keiji Kaneko
Oxford regular collar shirt made with Yataro Matsuura.

I would like to create something together. Keiji Kaneko hit it off with Yataro Matsuura, with whom he had an interview in "Kofukubure Techo. A year has passed since then, and a shirt has been completed. The finished product is an oxford regular-collar shirt. The item, which was created after a long discussion between the two, seems to be faithful to the original, but there is something different about it. They are universal, yet somehow charming. While looking at one such piece, let us ask the couple to tell us the story behind its birth.

The original landscape of America is still unforgettable.

What do you think of the finished sample?

Matsuura: . it's still nice. Oxford shirts are usually button-down shirts, which are somewhat of a myth, aren't they? . But when you actually put on the sleeves, it's hard to look as cool as American shirts. If you have this kind of complex, a shirt with a regular collar and white plastic buttons is just right for you.

Kaneko: No one doubts that myth (laughs). (laughs) . Even if there were, not many people would look for another item as an alternative. In that sense, I think the regular oxford collar shirt was a very blind spot.

Matsuura: Yes, yes. . I am an American by nature, so I thought this was ideal and wore it for a long time. However, I never introduced it in other media.

Kaneko: Why didn't you introduce them to us?

Matsuura: Basically, I like American casual and American traditional clothing, and when I was young, I was completely swamped by them, but I didn't dare to say so publicly (laughs).

When you say you like American casual in Japan, you tend to be seen in the context of vintage or something like that. I thought, "I am not like that" or "I don't want to be misunderstood. So I had a hard time saying so myself. Later on, I started to like European things, but in the end, I think I was afraid of being categorized.

. But now that you have introduced the shirt, you are not hiding it, are you?

Matsuura: As I get older , I feel more comfortable in American casual. So I want to wear it. I can finally say that I like American casual.

Kaneko: In our last conversation, you said, "Fashion is communication , but it doesn't have to be a presentation. I think it goes along with that talk.

Matsuura: American casual" in my mind is a normal, general style that doesn't involve music or culture. It's a Sunday dad kind of look, with a plain shirt tucked into chinos. It doesn't look fashionable at all, and it's very conservative, but that's American casual for me.

Kaneko: It's real everyday America.

Matsuura: Ideally, I would dress like an astronaut on his day off (laughs). (Laughs.) I had a yearning for that, so today I am wearing a polo shirt, chinos , and canvas sneakers. When I looked in the mirror at home before going out, I thought, "This is a conservative American classic. It's a little bit clean, but not at all fashion-related, and I still can't forget the original American scene. . As I got older, I became able to do that, and that's why I felt it was okay to come out.

I feel that such conservative American casual is composed of mass-produced items. This shirt is also an original "U.S. Air Force" shirt, which is an industrial product.

Matsuura: Yes, I agree. American clothes are very solid and sturdy. I admire the way they are made, rather than the design.

INFORMATION

Yataro Matsuura × Keiji Kaneko
Flytter oxford shirt order meeting

Period: August 11 (Sun.) - 31 (Sat.)
Location: BOUTIQUE
Address: 1F Shuwa Daini Kita-Aoyama Residence, 2-12-42 Kita-Aoyama, Minato-ku, Tokyo
*Please check BOUTIQUE's Instagram for opening hours, as they are irregular.
Yataro Matsuura will be at the store on August 11 (Sun.) only (11:00-19:00)

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Keiji Kaneko Instagram
Keiji Kaneko Blog

Yataro Matsuura Instagram

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