FEATURE | TIE UP

Translated By DeepL

People who wear Everlast, their strength and sense of beauty.
EVERLASTING BEAUTY & POWER

People who wear Everlast, their strength and sense of beauty.

Founded in 1910 in the Bronx, the United States, "EVERLAST" has been a leader in boxing and fitness gear. While being a leader in boxing and fitness gear, Everlast is now also known worldwide for its lifestyle wear. EVERLAST has renewed its line under the concept of "strong and beautiful. These two words may seem to be different concepts, but they seem to be deeply connected in their essence. As symbolized by the brand name "Everlast," which means "eternity," athletes' ambition and trainees' self-improvement have always inspired those around them, and this spirit is constantly being passed on. We will examine the philosophy of strength and beauty through the daily wear of four people who confront their own minds and bodies through sports.

  • Photo_Kazuki Miyamae
  • Text_Shu Nissen
  • Edit_Seiya Kato

STYLE 04_Shintaro Yuya On days when I am able to run, I feel that my life is moving forward.

PROFILE

Shintaro Yuya

Along with beginning her modeling career, she made her screen debut in the film "Areno" in 2015. Since then, she has appeared in films such as "I Had a Love Like a Bouquet," as well as on stage with the theater company "High By." His recent works include the films "Fukuda-mura Jiken", "Hidaruma Keita yo", "Horizon", and "All About Dawn".
@shintaroyuya

What kind of training and activities do you do?

Yuya: I started running last June and ran two full marathons, with the goal of running under 4 hours, which I achieved the second time. Since then, running has become a habit, and I have recently started going to the gym to work out.

You have run two full marathons in about a year since you started. What was it that made you do it?

Yuya: I was having a drink with a local friend and he said he was going to try a full marathon this year, so I thought I'd give it a try too.

It seems like a pretty high hurdle, but I'm amazed that you are able to overcome it. Were you always good at running?

Yuya: I'm not a big fan of long distances. Rather, I decided to take on this challenge because it was hard for me. I feel that I can grow more if I dare to do hard things. As an actor, I tend to feel down during the period when I don't have a project lined up, but since I started running, I feel like I've made a little more progress than on days when I don't do anything, and that gives me confidence.

Have you ever heard of the brand "Everlast" that you are wearing now?

Yuya: Yes, I do have a pair of training pants. I also have a pair of vintage training pants. The logo on the pants is iconic, and I had the image of a historical boxing brand.

Why did you choose this parka?

Yuya: I like the tension that I can wear before and after training. I usually prefer to wear a so-called normal T-shirt for exercise rather than tech wear. This hoodie is great to use because the fabric is firm enough to keep my body cool even in an air-conditioned gym, and the design is such that I can go straight to my next appointment.

What do the brand's themes of "strength" and "beauty" mean to you?

Yuya: Every runner I saw at the full marathon looked strong and tough. Even the way they collapsed after reaching the finish line, I thought they were so beautiful. I felt like they were my friends because I knew how tough it was. I thought that the strength to challenge something looks beautiful.

INFORMATION

EVERLAST.

Official Site
Instagram:@everlastjapan