FEATURE

Translated By DeepL

When Halo Pro Wears Men's Clothing. ~ I want to discuss fashionable~.
PROJECT MEETS MEN'S FASHION

When Halo Pro Wears Men's Clothing. ~ I want to discuss fashionable~.

When you hear the word "idol attire," what comes to mind: frilly skirts? Big ribbons? While this is certainly not wrong, it may be a bit too stereotypical. Now that the word "genderless" has become familiar, and it is common for women to wear men's clothes, idols can wear men's clothes, too. So this time, we would like to introduce you to the "idols of idols," Hello! Project, the "idol of idols," we would like to introduce you to Rashi Sakurai, a member of Morning Musume。 24's Rio Sakurai, Suzuran Ise of Angeurum, and Shiori Nishida of BEYOOOOONDS from Hello! What kind of makeover will they achieve? Please enjoy their free-spirited fashion.

  • Photo_Yuko Yasukawa
  • Edit_Yosuke Ishii
  • Special Thanks: BEAMS

Pursuing your own style OR a new you. Self-styling is a start!

Today, you will be self-styling men's clothing from the usual lesson clothes you are used to wearing. First of all, please tell us about your enthusiasm.

Sakurai: I was told that I could choose from a lot of clothes, so I am really looking forward to it!

Ise: Today I want to shake things up. It's a rare opportunity, so I hope I can give a different feeling!

Nishida: Become a new you! It is!

The three of them are excited in front of their many clothes. They are all ready to go. Let's get started with the self-styling of men's clothes.

The three of us were looking around the men's casual wear floor of BEAMS, taking a close look at each piece of clothing one by one. It seems that they have never had such a chance to carefully select men's clothing, and they all seemed to be enjoying themselves. What kind of clothes do you usually wear?

Sakurai: I often wear monotone clothes. By color, I mean black and silver. Recently, however, I have been trying to wear a variety of colors, and I am interested in pink. I also like hats and collect them. I don't have bangs, so I can wear them without worrying too much.

Ise: I like clothes with a vintage or retro feel. Whether I am going for cute or cool, I value that in common.

Nishida: Basically, I spend most of my time in dresses. I like neat and girly clothes, such as floral or checkered one-piece dresses.

Do you wear men's clothes?

Sakurai: I wear it a lot! I often go to vintage clothing stores in Shimokitazawa to buy them. However, the buttons on men's clothes are reversed, so if I wear it when I am in a hurry, I get confused and think, "Oh, it's the other way around! I get confused when I'm in a hurry (laughs).

Ise: That is exactly what I look for at vintage clothing stores in Shimokitazawa and Koenji. I often choose men's clothing because it adds variety to my everyday coordination.

Nishida: I avoided them because I am short and it was difficult to find the right size. However, I have a longing for girls who wear loose-fitting clothes. So today, I hope to go for a dowdy, casual look. I will look for a new me!

That one is good! This one is good too! and we hear voices of distress from all over the place. ...... The direction of the outfit was gradually determined while consulting with the staff of BEAMS, who had joined the team as a helper. It seems that the right approach is to first choose one outfit that will be the mainstay of your styling, and then add the clothes you want to match it with. Have you found your favorite outfit?

Mr. Sakurai immediately tried on the clothes. The outfit he chose was a fire-patterned knit. It's a "BACHI-IKE"!

Sakurai: I chose this sweater because I thought it would be good to wear something that would have a strong impact! I usually like this kind of clothes and wear it often. I usually like this kind of clothes and wear it often. I think it would look good with silver accessories. Yes, I think it would be my first choice.

Mr. Ise seems to be interested in easy pants in chamofla. This is also an unexpected selection.

Ise: Overall, I like loose casual wear. I also like patterned pants. Camouflage patterns are not really my thing, but I thought they would go well with a simple top. And when I actually tried them on a while ago, I thought they were really cute. They have a nice, loose fit!

Nishida-san, you didn't expect damaged denim, did you? And it's a very hard damage!

Nishida: I'm trying to wear big men's size pants in a cute way. Also, I've never worn damaged denim before, so I thought I'd give it a shot today. They might be a little too big for me, but ....... Where do you think the waist should fit? Should the tops be oversized too?

Considering that Ms. Nishida always dresses neatly, this will be quite a makeover for her. Your parents would be surprised if you went home wearing these.

Nishida: You'll probably be surprised ...... and ask, "What's wrong? Who inspired you?" (laughs).

Once you have decided on a single piece of clothing that will serve as the pillar of your outfit, you will be much closer to your goal. The rest is up to you to coordinate with the taste and colors you are aiming for. However, everyone is very quick in choosing an outfit. They are quickly picking out clothes to match from a huge selection of outfits. Do they already have a goal in mind, or are they well versed in the clothes that suit them? Although they were worried at first, their styling accelerated at a dash.

Mr. Sakurai is gradually showing his finished form. The cross patterned beanie also suits him well.

Sakurai: I am still a big fan of impact. I thought the cross motif would go well with the fire-patterned knit in terms of taste. The overall look is rock 'n' roll. And the silhouette of the beanie seems to go well with the street style!

You mentioned earlier that you like hats and wear them often.

Sakurai: That's right. I really like hats, and I wore one like a fuzzy Russian hat when I came here today. It was still a little too hot and early for the stones. ...... I like winter because I can wear all kinds of hats.

Ise-san is also looking somewhat finished. The red hair and clothes are perfect!

Ise: I actually dyed my hair for the first time just the other day! I had always liked black hair and had never changed it, but one night late at night, I suddenly felt the urge to dye my hair, so I took the plunge and dyed it a reddish color. Dyeing my hair has changed the genre of fashion that suits me, and the clothes I choose have changed as well, which is a lot of fun!

It's a good opportunity to try new fashions! I'm looking forward to seeing the styling that goes with your red hair.

While I haven't seen you for a little while, Nishida-san's character change has been amazing!

Nishida: I was also interested in damaged sweatshirts, but the pants are too damaged, so I think I'll match them with brightly colored knits. It would give a sense of the season, and also give a "dressed-up" look. I'm also thinking about whether to wear the sweater in or out of the pants. ......

It's time to finish coordinating, isn't it? How are you feeling, Mr. Sakurai?

Sakurai: Finally, I will choose accessories and shoes to complete the look. I think I'll go with a sparkly necklace with stars around my neck and an Indian jewelry ring. Sneakers would be nice for the feet, but since the whole look is a yank corset, boots might be nice to tie it all together. ⁉︎

Ise-san is choosing a hat, isn't he? He seems to be concerned about the way his bangs look. ......!?

Ise: I make idol bangs, and I think that men's clothing and idol bangs have a great affinity. I think it is a good idea to have the exact opposite feel, like men's cool clothes with bangs to accentuate the cuteness!

Is Nishida-san also a hat? I don't have much of an image of it, but you can see it at .......

Nishida: For costumes, there is a girl in the group who looks good in hats, so I leave it to her. I never wear hats in my private life, so I wanted to try a men's knit hat today. I think I could do a braid or something with it. Yeah, I feel more put together overall with the hat on!

Their initial apprehension was to no avail. The three of them completed the styling in no time at all, with the time limit remaining. In the end, they were even particular about the accessories and hair arrangement. Except for the accessories and shoes, everything else was selected from the men's lineup, making this a truly self-styled event. Now, how did it turn out?

INFORMATION

Hello! Project

Official Site

Hello! Project Jerseys & T-shirts (Produced by BEAMS)

Price: Jersey (upper) ¥16,500, Jersey (lower) ¥14,300, T-shirt ¥5,500 Size: S, M, L, XL

【 Secondary orders are now being accepted]

Dates: October 7 (Mon.) - October 20 (Sun.)
Location: "Hello! Project Official Shop" Tokyo Akihabara Store, Nagoya Osu Store, Osaka Store, Web Store
Expected delivery date: Late Feb.

BEAMS

Official Site

【 Shop List]

BEAMS Harajuku: 03-3470-3947
BEAMS Harajuku Annex: 03-3470-8452
beams boy harajuku: 03-5770-5550
Ray Beams Harajuku 03-5368-2191
Demircus Beams Shinjuku: 03-5339-9070
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