FEATURE

Translated By DeepL

When Halo Pro Wears Men's Clothing. ~ I want to discuss fashionable~.
PROJECT MEETS MEN'S FASHION

When Halo Pro Wears Men's Clothing. ~ I want to discuss fashionable~.

When you hear the word "idol attire," what comes to mind: frilly skirts? Big ribbons? While this is certainly not wrong, it may be a bit too stereotypical. Now that the word "genderless" has become familiar, and it is common for women to wear men's clothes, idols can wear men's clothes, too. So this time, we would like to introduce you to the "idols of idols," Hello! Project, the "idol of idols," we would like to introduce you to Rashi Sakurai, a member of Morning Musume。 24's Rio Sakurai, Suzuran Ise of Angeurum, and Shiori Nishida of BEYOOOOONDS from Hello! What kind of makeover will they achieve? Please enjoy their free-spirited fashion.

  • Photo_Yuko Yasukawa
  • Edit_Yosuke Ishii
  • Special Thanks: BEAMS

Y2K fashion emphasizes impact.

Styling by Rio Sakurai

Knit ¥13,200, Denim pants ¥18,700 (BEAMS HARAJUKU) / 〈FUTURE ARCHIVE〉 Beanie ¥5,280 / (BEAMS HARAJUKU ANNEX) / 〈RBS〉 Necklace ¥25,300 (R.B.S.) ¥25,300 (Ray Beams Harajuku) / 〈Philippe Audibert x Demiluxe Beams〉 Necklace ¥23,100 (Delmix Beams Shinjuku) / 〈Sunshine Leaves x BEAMS BOY〉 Ring ¥24,200, shoes ¥28,600 (BEAMS BOY Harajuku)

-What is the theme of the styling?

Sakurai: So-called Y2K-leaning? I tried to incorporate items with a modern feel. I especially like this fire-patterned knit, which has an impact and a Heisei-style look!

-The fire pattern knit is punchy and twangy. It looks great on you.

Sakurai: At first, I was looking for outerwear, but when I found this one, the material was thick enough to be worn alone, so I decided to make it my main item. I wanted to wear something colorful today, so I thought this loud look was also possible. When I tried it on, it was an instant decision. I like the bright color scheme, and above all, red is the group color of Morning Musume。 I also like the bright color scheme, and red is the group color of Morning Musume!

The matching cross patterned knit hat is another masculine motif.

Sakurai: If you ask me, that's true. Maybe I have always had a taste for that side of things. The same is true of the Indian jewelry I chose for the ring. I thought it would be nice to make an impact just by wearing one piece.

As well as the rings, I also felt the attention to detail in the choice of accessories, such as necklaces.

Sakurai: The star motif necklace that matches the nails can be adjusted in length, so we paid close attention to the balance when layered. These adjustable necklaces are all the rage these days, aren't they? I like the trendy look, and the extra part hanging down from the back is cute. Another key point is that the motif is vertically long, so it gives a loose look when worn with a top that has a tight neck.

How about pants?

Sakurai: The pants were a size too big, but I was able to squeeze them with a belt and they fit perfectly. I like them because they have lots of pockets and a Y2K feel.

You seem to have completely conquered men's clothing. On the other hand, were there any difficulties in choosing?

Sakurai: I guess it comes down to size. I can wear knitwear like today's even if it is a little big, but outerwear that is too big will make me feel like I am being worn, so I guess I need to be careful about choosing the right size.

What kind of outerwear would you dare to choose for this styling?

Sakurai: If you have outerwear that is roomy but not bulky, you can match it with a quick outfit, don't you think? Also, since this knit is long, it would be cute to wear a shorter outerwear to show the pattern on the hem of the knit. I really like to spend time thinking about styling in this way. Fashion is fun, after all!

INFORMATION

Hello! Project

Official Site

Hello! Project Jerseys & T-shirts (Produced by BEAMS)

Price: Jersey (upper) ¥16,500, Jersey (lower) ¥14,300, T-shirt ¥5,500 Size: S, M, L, XL

【 Secondary orders are now being accepted]

Dates: October 7 (Mon.) - October 20 (Sun.)
Location: "Hello! Project Official Shop" Tokyo Akihabara Store, Nagoya Osu Store, Osaka Store, Web Store
Expected delivery date: Late Feb.

BEAMS

Official Site

【 Shop List]

BEAMS Harajuku: 03-3470-3947
BEAMS Harajuku Annex: 03-3470-8452
beams boy harajuku: 03-5770-5550
Ray Beams Harajuku 03-5368-2191
Demircus Beams Shinjuku: 03-5339-9070
B:MING LIFE STORE by BEAMS LaLaport TOKYO-BAY: 047-436-6500