FEATURE | TIE UP

Translated By DeepL

From bourbon highballs to original cocktails. A new way to drink and enjoy Wild Turkey experienced at an outdoor festival.
Let's Music Drinkin!

From bourbon highballs to original cocktails. A new way to drink and enjoy Wild Turkey experienced at an outdoor festival.

[Alexandros] hosted an outdoor festival, THIS FES '24 in Sagamihara, which was held for the first time in the band members' hometown in October, and it was a special event filled with their thoughts. In such a special space, WILD TURKEY proposed a new way to drink and enjoy. It was a truly special and new experience.

  • Photo_Shota Kikuchi
  • Text_Takashi Kikuchi
  • Edit_Tetsu Sumida

Original cocktails inspired by [Alexandros] members and their music are also offered.

The four original cocktails served at the event were inspired by songs such as "Wataridori," "Starrrrrrrrr," "de Mexico," and "No Heartbeat.

I originally loved the song, but after listening to it hundreds or thousands of times, I thought a lot about what the lyrics meant, how the song resonated with the fans and how popular it was, and came up with each cocktail. Cocktails inevitably require ingredients, and this was our first experience serving cocktails on such a large scale. It was a lot of work, but it was a very important experience for me because it sparked my imagination. I was really happy that so many people at the site said the cocktails were delicious," said Ogawa, who supervised the creation of the original cocktails.

The cocktails were available in limited quantities, but more than an hour before the event began, the WILD TURKEY BAR was jam-packed with cocktail-seeking fans. 2,400 drinks were available, but all of them were sold out, of course.

Of course, the charm of Wild Turkey lies first and foremost in its flavor, but I think the history of the product also adds to its appeal. The long history of Wild Turkey means that the producers have accumulated a lot of passion. Just as artists create songs, the various thoughts and feelings that have gone into the Wild Turkey of today are also included in the product. I hope that people will enjoy the cocktails in a new way while preserving the flavor," Ogawa continued.

A special "Wild Turkey" bar was also set up in the catering space in the artists' dressing room area. The high level of hospitality extended to the performers is unique to this event, and this special bar was one of the highlights.

In addition to the bourbon highballs that were also served here, Ogawa served an original cocktail after the event. The special cocktail was served not only to those involved but also to the performers.

Of the four cocktails, I had the "Light of Darkness" with "Starrrrrrrrr" inspired red wine and lemon juice added, which was a perfect match of the sweetness characteristic of bourbon with the refreshing sensation of citrus and the heaviness of red wine. Moreover, it was easy to drink with its smooth taste. I found myself wanting to drink several glasses.

INFORMATION

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