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Shopping Addict 2025 May - Editor's Favorites - Part 1
Shopping Addict.

Shopping Addict 2025 May
~ Editor's Favorite ~ Part 1

Because these items are relatively easy to buy for the spring and summer seasons, we want to carefully examine and select only what we really need. Our editorial staff continues to keep an eye out for new products in preparation for the oncoming summer season.

Ryo Muramatsu
Yusuke Suzuki
Naoya Tsuneshige
Soma Takeda
Amane Yasuda
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  • Ryo Muramatsu
  • Yusuke Suzuki
  • Naoya Tsuneshige
  • Soma Takeda
  • Amane Yasuda
01 20
Ryo Muramatsu

D-Day Operation.

The other day, I was confronted for the first time with a number of Robert Capa's works. Strangely, I felt a kind of warmth from the subjects' expressions. They were in black and white, and it seemed as if the time axis did not exist. The power of the D-Day operation shots, which do not belong there, is breathtaking. Breathtaking is the word.

vowels

Oxford shirt by Bowles

A growing imagination.

One of my favorite shirts is from . I got it last year, and it isA blue striped piece of typewriter fabricI was impressed by the casual style of the clothes, and they fit perfectly with my ideal casual style. Although Bowls' clothes are based on street casual, they are not cheap at all because of the attention to detail and the selection of high-quality fabrics. I like it because it can be enjoyed in a classy way. So this year, I welcomed a new addition to my collection: a button-down oxford. It's made of Supima cotton, which is a high-grade cotton, so it feels smooth to the touch. Come to think of it, I think this is my first attempt at candy stripes. I think the pants I would wear with these would be chino shorts. It seems like a definite swing in the Ivy direction, but now what to do?
30,800 yen

vowels
vowels.com
Instagram:@vowels.official

LACOSTE

L.12.12 Light Polo Shirt by Lacoste

The confirmation light came on.

With the onset of Risshatsu (the first day of summer), people are eager to go outside. The strong sunlight and the crisp air create a pleasant sunny atmosphere, reminiscent of early summer in Europe. I wish this weather would last forever. I resent the oncoming rainy season! I had a crocodile on my chest as I walked along, screaming this in my mind. Yes, it is a Lacoste polo shirt that I just pulled out of my closet. Every year when summer comes around, I reach for one of these shirts, but when I take a closer look at it, I realize that it is getting a little worn out, and I think it might be time to buy a new one. That's when I turned my attention to the "L.12.12 Light Polo Shirt. This new model is an updated version of the standard "L.12.12 Polo Shirt. When you actually hold it in your hands, the fabric is thin, smooth, and obviously lightweight. And it's perfect for a stress-free fit and, if you ask us, quick-drying properties. So we chose these two colors from a wide variety of colors. I am impressed by the way they have evolved in a way that is not apparent from their universal appearance. Yes, the star of the summer, for sure.
Each ¥17,600

Lacoste Customer Center
0120-37-0202
www.lacoste.jp
Instagram:@lacoste_tokyo

MIDDLE DISTANCE

Middle distance vessels bag

Unexpected situation.

One day in April, I received a package from "John" in Yoyogi Uehara. I was surprised when I opened it, thinking, "Oh, yes, that's it. It was the "VESSEL BAG" I had seen in the mail, but the zipper is attached so that the mouth of the bag opens downward. I thought, "This is a "VESSEL BAG" that I saw in an e-mail, but it has a zipper that opens downwards! (Laughs) So I immediately contacted Mr. Yuichi Danjo, the owner of "John", and he replied, "It is the worst if you only look at the functionality, because you have to turn the bag diagonally or vertically before taking things out, and the shape does not allow for much stuff, but you will grow attached to it as you use it, because it is made in England (laughs). But as you use it, you get attached to it because it's made in England. As expected of Mr. Danjo, who is very kind, as you can see from the smiley face he always adds to many of his e-mails. The bag he found on the streets of London is called "Middle Distance. It is a new brand based in Glasgow, England, and is only carried by "John" in Japan. We recommend that you check out the cool look of this bag in person at the store.
¥35,200

John.
03-6407-0177
Instagram:@aiamjohn @ojnadihciuy

HEMINGWAY'S FAVORITES

Book "Hemingway's Style.

Clothes, bags, shoes, guns, boats...etc.

Several years ago, GH Ginza special feature planned for "Why it's a great product When I was there, I visited an antique shop called "Old and New. The store mainly handles vintage watches such as Abercrombie & Fitch and Bulova, as well as old signet rings. One of the books I found randomly placed around the cash register was a copy of "Hemingway's Style" (2010, Tateo Imamura and Jun Yamaguchi). Based on careful research, the book introduced a variety of items that the writer Ernest Hemingway loved and used, with the following sections: "Fashion/Casual," "Fashion/Dress," "Favorite Items/Work," and "Favorite Items/Hobbies/Life. After the interview, I decided to read the book in the near future, but time passed... and the other day I suddenly remembered and bought it. The mono-narrative with Hemingway's history was interesting, and I was able to learn about his unexpected personality, which seemed so openhearted. It is interesting to note that Hemingway loved a wide range of brands, from Louis Vuitton to Jack Purcell. Hemingway was also famous as a fisherman,Fly fisherman Keisuke Sugisaka, who modeled for us here.(Sugisaka Brothers) have been to the Hemingway Museum in Cuba. I am super jealous!
¥1,980

Nihon Keizai Shimbun Publishing
bookplus.nikkei.com

Yusuke Suzuki

The poorest president in the world.

Jose Mujica, the 40th president of Uruguay and known as "the poorest president in the world", passed away at the age of 89. I watched the film released in 2018 at CINEMA Chupki in Tabata and was very much influenced by the message "A poor person is not someone who does not have a little, but someone who has unlimited greed and is not satisfied no matter how much he has." I sincerely pray for his soul rest in peace.

SUNDAYS BEST

Sunday's Best Denim

I take back my previous statement.

I hadn't been to a live house in a long time because of a special event. As soon as I arrived at the live house, YANG of FIGHT IT OUT approached me at the entrance and said, "Suzuki, how long has it been since you were here? I told him that I had visited his live performance at Moon Step at the end of the year before last, and I wondered if it had been that long. I wondered if I had been able to see the band for the first time in a year and a half, and the live performance of FIGHT IT OUT (and the other bands) was so cool as ever that I wanted to buy a pair of black denims, just like the ones YANG always wears. On the train on my way home, I decided that I wanted to buy from someone who liked music, and Mr. Yokose of "Sunday's Best" came to mind. I visited the store a few days later and bought the original black denim, even though I had just written in last month's Shopping Addict that I had almost given up on denim and was not in the mood to buy new ones. I wanted to go a little overboard and get a size 32 because I wanted to lose weight, but after trying it on and seeing the reality, I decided to go with the 34 as Yokose-san advised.
¥16,280

Sunday's best
@sundaysbest_yok

DENON

Denon Amplifier

Graduated from mixer.

One day, when I tried to listen to records at home, there was no sound. The cause was a mixer malfunction, so I thought I would send it in for repair, but since I was not a DJ to begin with and my parents were listening to music through an amplifier at home, I changed my thinking and thought this would be a good opportunity. Just to be sure, I consulted with DJs and people I met at clubs, and finally decided to purchase an amplifier. Since I had no knowledge at all, I first went to "Yodobashi Camera" in Shinjuku and listened to several amps with the help of the store staff. After considering the appearance, size, genres I often listen to, budget, and other factors, I decided to purchase the "PMA-900HNE" from Denon. I also purchased a CD player and speaker cables from Denon, and waited a few days for them to arrive at my home. When I excitedly played a CD, I was amazed at how clear and distinct each note sounded. Although I don't have enough money or anything else to enter the world of audiophiles, the experience was enough to get me interested in it.
open price

denon
www.denon.com

CABARET POVAL

Cabaret POVAL shirt

Normal is best.

On weekdays during the spring and summer, I wear a tank top and a plain or plaid long-sleeved shirt almost 100% of the time. Personally, I find it the most comfortable, and I don't have to think too much about what to wear in the morning. On weekends and holidays, it is almost the same, with the occasional short-sleeved shirt or football shirt for a change of pace. Somehow, I almost never wear a T-shirt. While I was thinking that I had plain short-sleeved shirts but no plaid shirts in my closet, I found one at "Cabaret POVAL," a store I have always patronized, that caught my attention. It features a clean light beige plaid pattern, a loose silhouette, and a round cut. It is made of 100% cotton, so it is comfortable to wear. I thought the Brit-pop style that I somehow felt was typical of "Cabaret POVAL" would be more appropriate to wear with denim and Adidas sneakers, and that's how the online store styled the dress. The definition of "normal" is different for everyone, but right now I'm in the mood for normal clothes like this.
18,700 yen

cabaret poval
Instagram:@cabaretpoval
cabaretpoval.com

ENDO

Endo's Tenugui Hand Towel

An oasis in Yamagata.

Hazen Chitose is an unmanned station two stops away from Yamagata Station. The name of the station is "Uzen Chitose. Endo", a community-based supermarket located a minute walk from the station, has been in business since 1965 and is famous for the best Gesoten in Japan by the third-generation owner, Hidenori Endo, and various other services that delight its customers. I wanted to visit "Tachinomi Endo," an event where you can drink at the supermarket at night, and then I saw a post on Instagram that there would be a preview of a movie on the theme of Gesoten and a live performance of "Endo Ondo" on February 22. While gazing at the Yamagata-like winter scenery with snow falling on and off, I had my first taste of "Endo's" Gesoten, which was great with beer, and all the onigiri and other side dishes were delicious as well. The tenugui (hand towel) with such a specialty geto-ten dropped on it is hon-dyed (shizome) and measures 90 cm wide by 35 cm high. It can be purchased in-store or through the online store. It's just great to see all the ladies living in the neighborhood of "Endo" enjoying themselves at potato stew parties and hanami girls' parties on Instagram, and I think it's too blind and anachronistic to think that the city is the cutting edge.
JPY1,500

endo
Instagram:@gesotenendo

Naoya Tsuneshige

Stretch pole.

I finally bought a stretching pole to improve my hunchback, which has been a problem for many years. However, it was too painful and did not last long at all, and now I just roll it around on the soles of my feet. I wonder if I'm not doing it right, or if I chose the wrong kind of pole, or if I'm just too stiff to do anything about it.... I guess it all comes down to preliminary research and proper sequencing of everything. I'll start with simple stretching without relying on things.

JOHN MASON SMITH

John Mason Smith T-shirts

I want to collect cat T.

T-shirt season is upon us, and while I say that you can never have too many T-shirts... I'm also quite picky, so I actually have a small elite group that I carefully select and rotate on a daily basis. There are a variety of requirements for a staple T-shirt, such as one that makes an impact on its own, one that complements pants, or one that is cute and humorous, but this "John Mason Mason Smith This T-shirt from John Mason Smith is a cute piece of clothing. As always, I am a sucker for cat-related items. The print is the work of Nicola Kroustman, an analog collage artist based in the Netherlands. It is probably due to her style of art that the items are not only cute, but also somehow meaningful and storytelling. The original body is made of combed jersey using only long fiber lengths, which is good for preventing sagging and fluffing even after washing.
¥14,300

John Mason Smith
03-5738-7721
JOHN MASON SMITH JANE SMITH STORE
johnmasonsmith-janesmith.com

BUENA VISTA

Buena Vista casket

It has been a quarter of a century.

Among all hats, the cassock has a distinctive presence. It has been 25 years since I first wore a cassock in elementary school. I think I first wore a cassock when I was in elementary school. And I think it was a leopard print one. I have since then become quite a sedate item choice, but a quarter of a century later, I have picked up this cassock from Buena Vista. The cassock is quite voluminous, so it can be worn in any way you like, from the traditional way to wear it to the front or side. It comes in one size, but there is an adjuster on the inside, so most people should be able to wear it just the right size. Speaking of summer, caps and straw hats are the norm, but how about adding a change to your usual style this summer with a casket?
Each ¥13,200

Buena Vista
buenavista.club

alexanderwang

Alexander Wang polo shirt and shorts

The important thing is a sense of balance.

Mesh polo and mesh shorts. The words alone suggest sporty elements, but Alexander Wang has added a touch or two to the mix and sublimated them into fashionable pieces. The relaxed silhouette is the brand's forte and no longer requires explanation. What is noteworthy is its sense of balance. The length is slightly short for the width, and the dropped shoulders give the silhouette a rough but elegant feel. The one-point logo, tennis tail hem, elastic waist, and slits at the hem are all sports-inspired details that are well balanced when viewed as a whole. Wearing them separately is of course fine, but I personally recommend wearing them as a set-up. With the heat increasing day by day, this is the item you want to pick up.
Polo shirt ¥67,100, Shorts ¥72,600

Alexander Wang
03-6418-5174

wander .etc.

Wonder loafers

Omni-directional beauty shoes.

Just as people have a dominant face, there is probably an angle at which shoes are most flattering. As you can see from many e-commerce sites, most shoes are best viewed from a diagonal angle. However, the "Wonder" loafer is a shoe that can be worn from all angles. When viewed from the front at an angle, the loafer looks neat from above; when viewed from the side, the unique thick sole gives it a lovely, floppy appearance; and when turned over and viewed from the back, the bumpy, spherical grips are aligned like modern art. And while we have only mentioned the appearance so far, of course the comfort is also perfect. The curvy sole, which took more than two years to develop, also plays a role in the design, providing a comfortable, bouncy feel and good grip that reduces fatigue when worn for long periods of time.
¥34,100

wonder
Instagram:@wander__etc

Soma Takeda

Big year next season.

Barcelona has been so great this season that we can forget about their long stagnation, and although they were one step short of the CL, they won the Copa del Rey, the league, and all the Clásicos, which is very satisfying. Ramin Yamal was the driving force behind this breakthrough, and he is only 17 years old. I hope he will continue to play an active role without injury.

ZEPTEPI

Septepi sweat pants

That scene became the design.

On rainy days, it often happens that your pants get wet from bouncing off the ground and end up looking speckled. It is ugly and depressing. However, ZEPTEPI has sublimated this wet look into a design. That is what these sweatpants are. Dirt, damage, and fading are often used as design elements, but this idea was a completely unexpected approach that knocked me to my knees. It seems that after the white body is sulfide-dyed, the raindrops are dyed by hand, giving the body a tanned look, and the way the raindrops are arranged is different for each item. If you wear them on a sunny day, you may worry, "They are wet, what's wrong? but I think it would be an interesting conversation starter.
Each ¥18,700

Xeptepi (Greek goddess of strife)
www.zeptepiandco.com

HOMELESS TAILOR

Homeless Taylor Shorts

A margin that is not too kimmie.

I am overwhelmingly a below-the-knee shorts person, but I like hip-hop! I don't want to look like a hip-hop lover, and now that I'm about to turn 30, I've come to think that I don't want to look like a hip-hop lover. In that sense, Homeless Tailor's shorts have a baggy silhouette but an earthy atmosphere, and there is a margin that is not bound by any genre. The three-dimensional silhouette is the most distinctive feature of these shorts, and it is created by the length difference between the front and back, the darts at the hem, and the shrinking of the cotton tapes at the sides. While the silhouette has a sense of presence, the material used is nylon with a slight sheen, giving it a lightness that allows you to wear it without feeling self-conscious. The loose fit is just right, not too tight, and will blend in not only with town use, but also with outdoor activities such as festivals and camping.
¥46,200

school
shop.skool-komazawa.com

MERRELL 1TRL

Merrell 1TRL shoes

Town specs.

In an interview I once edited, someone said, "Looking neat is one of the functions of clothing. The word "function" often refers to specifications such as waterproofing and quick-drying, but it is true that there is more to it than that. Looking at it from that point of view, the "MOO" of "MERREL 1TRL MOAB 2 SLIDE LEATHER WOVEN" by is also a "waterproof and quick-drying" model. WOVEN" is also a shoe with "more than just that" functionality. Of course, there is the aspect of adopting the sole unit of the standard "MOAB," but what I want to convey this time is its high versatility. Thanks to the heavy upper made of woven full-grain leather, these sandals are not too rough, can be worn with a wide range of styles, and can be worn regardless of the season. Many items claiming high functionality are being released these days, but if you are going to wear them in the city, you want to choose a pair with just the right specifications for urban living.
29,700 yen

Merrell.
merrell.com

SUSAN BIJL

Susan Bell Shopping Bag

Don't skip the eco-bag.

Plastic bags are now charged and I feel guilty when I get them. So I usually try to carry an eco-friendly bag, but I came across "Susan Bell" because I wanted something I liked anyway. I'm sure many of you know the brand, so I'll skip the brand explanation, but I'm always in love with their two-tone designs with outstanding color choices. It's a classic, but you don't see many people carrying them on the street, and I like their hidden gem status. Another reason I like this brand is that it is made of resilient waterproof fabric and can be carried on the shoulder by attaching a shoulder strap (sold separately) to the handle. When you unexpectedly buy a lot of groceries at the supermarket, the handles of an eco-bag made of soft fabric may dig into your hands, but with Susan Bell, you don't have to worry about that either. The bags come in sizes S, M, and L and in a variety of colors other than the one shown in the photo, so I plan to buy a variety of them.
From left to right: M size ¥5,200, S size ¥4,400, L size ¥6,000

Susan Bell
www.susanbijl.nl/collections/all

Amane Yasuda

Coconut milk tapioca.

I made it. The one I got was not the black one that dominated the world, but the white and small one. It is the kind you see at Thai restaurants. When you boil them, they transform into that smooth, smooth shape, but as soon as you do that, they are incredibly sticky. They stuck to both the pot and the colander, and were more peculiar than I expected. But it was OK, because it was delicious.

BED j.w FORD

Bedford Shirts

Is it sweat, tears, or drops?

has developed a collection based on the theme of workers this season. The concept and styling, which make the recipient read the collection, are worth seeing and I learned a lot from it. Not only that, but it also genuinely stirred my desire to buy. I have a longing to wear the sleeves someday. This time, I picked up this shirt, which I was impressed by the level of craftsmanship. The velvet dots are dyed in two separate processes to accentuate the difference in color between the fluff and the ground. Although it is difficult to see in the photo, the sparkling stones placed here and there are also wonderful. The bandana around the neck can be tied like a tie. The collar can be removed, so you can also wear it collarless. I think this kind of twist that adds a bit of style is a typical Bedford approach, as the company likes to use blank spaces.
¥68,200

Barthley.
bedjudewillford.com

DIGAWEL

Digawell Shirts

Which one?

T-shirts are the standard summer top, but personally, short-sleeved shirts are also a must-have item. So, I got a standard shirt from "Digawell" that I had been wanting for a long time. This shirt comes in several patterns and colors, so I had quite a hard time deciding, but I finally chose a transparent purple one named "Lilac. The material is broadcloth, so it is bouncy and elegant. The collar is designed to look beautiful when wearing a tie. With this silhouette, you'll want to wear it buttoned up to the very top. I'm also imagining how it would look with a new necktie that will arrive in the fall/winter season. By the way, lilac is the name of a flower that blooms right around this time of year.
22,000 yen

Digawell.
store.digawel.com

PWA

Pua Long T

Stripes are nice.

I am always drawn to multi-striped items, and before I know it, my closet is full of them. When I think about why I pick them up, I realize that it may be because they have a "casual" feel that would blend in with the look of an old man on the street. What I would like to introduce here is a new piece of clothing I picked up at PURE. It is based on earth colors that blend well with my skin, and I like its compact silhouette. I also like the thin pitch of the stripes. As for the long T-shirts, I think the thicker the T-shirt is, the longer I can wear it, so I prefer a moderately heavy ounce like this. If you are thinking of purchasing this item, it is already sold out on the online site, but "moves" in Komazawa may still have it!
¥15,400

poor
pwa-tokyo.com

USUAL THINGS SCRUNITY

Ujual Singles Scrutiny T-Shirt and Hat

What is "normal"?

We take a closer look at the obvious, trim what is unnecessary, and add only what is necessary. With this in mind, "Yourself Thing Scrutiny" is creating each item one by one. This is a universal T-shirt that looks like something you would find at an American body brand, but it is not too big, and the size has been adjusted to fit the Japanese body shape. The thickness and closeness of the ribs have also been calculated so that it doesn't look sloppy even when it's cluttered. Sailor hats are also made of a blend of cotton and nylon, so they are quite lightweight. It is also a convenient item that can be rolled up and tucked away in a pocket when not worn. If you're going to go to the trouble, why not go with a T-shirt and hat as a set? To make things better, we need to question and reevaluate the "ordinary. This may be necessary not only for clothes, but for all things.
T-shirt ¥15,400, Hat ¥11,000

USUAL THINGS SCRUNITY
www.usualthingsscrutiny.com
Instagram:@usual_things_scrutiny

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