Supercore, a cultural crossroads in Daimyo, Fukuoka, will be fully launched as a salon in the fall, and a project that crosses clothing and sound will also begin.

One street down from the bustling streets of Daimyo, Fukuoka, there is a restaurant that quietly yet unmistakably makes its presence felt. It is calledSupercore".

Behind the eye-catching sign, you will find a salon that is different from ordinary salons. When you open the door, the first thing you will feel is a calculated space and an air of freedom. It is a space where both coexist, and you feel strangely comfortable.

We want to make it a place where various cultures, including music and fashion, intersect.

Shinya Shoji, who is in charge of directing "Supercore," says so. In the past, he was a press for "N. Hollywood" and presided over "Youth Records,Past articles in Huinamu in 2011As you will see in the following section, we have supported the city and its culture from behind the scenes, including the creative studios "1994" and "BAR Jersey".

What Mr. Shoji values in creating a salon is not just "cool" but also "culture," including the atmosphere and the temperature of the experience. This is reflected in the items that are scheduled to go on sale.

The T-shirt features a view of the store and Fukuoka's ocean taken by Mr. Sanai, the Supercore logo, and a unique message that is associated with "Gasatan".

First up are the "GASATANG" T-shirts created by photographer Masashi Sanai, stylist Daisuke Iga, and "TANGTANG" designer Masato Tanno. This is the first project that is typical of Mr. Shoji. At the same time, the launch of an apparel label is also underway behind the scenes.

I wondered why we didn't make our own clothes when there is so much culture around us in the form of sound, images, art, and vessels. We wondered if we could express the sense of "blank spaces in our lives" through our clothes.

This label, named "SUPERCORE WEAR," aims to create "minimalistic, slightly mischievous everyday wear. It is clothing that fits naturally into our daily lives, yet has a sense of fun. Rather than being created out of necessity, the label is born out of a sense of sensuality.

I want to make it not just a product, but something that shows who made it, where it was made, and in what kind of atmosphere. I would like to make this part of the "culture of wearing" visible. Rather than releasing clothes every season, we hope to release them on an irregular basis, depending on our mood.

The label was intended to be enjoyed online as well as in stores,Web Storeis now open and will be developed as a new place of dissemination accessible from all over the country.

Tokyo also has many places to transmit information, but I thought it would be interesting to shift the focus a little and build a culture from Fukuoka. （The scale of Fukuoka as a city and the distance between people are just right, and I feel like the atmosphere is still there.

Amidst this sense of distance, "Supercore" has gradually grown into a place where culture intersects. The space has functioned as a place where cultures intersect, with food and beverages at its core, but is currently undergoing partial renovation and will be fully operational in the fall of 2025 under the new name "Salon.

The reason we used the name "salon" is also due to the fact that we will also start operating a bar on the second floor, which will be open only for introductions. We hope that the adults and children who gather at Yona Yona Salon will also enjoy the party," says Shoji. In the city of Fukuoka, culture is taking on a new form.

Photo_Go Tanabe
Edit_Daiki Yamazaki (Rhino Inc.)