2010" in navy color. Beams, celebrating its 50th anniversary, has specially ordered this classic New Balance model.

BEAMS, which celebrates its 50th anniversary this year, has always favored authentic products. The same is true of the "New Balance" "2010," which was specially ordered this time. Equipped with the original shock-absorbing material "ABZORB," it is a long-loved classic.

2010 ¥23,980

By combining different tones of navy for each part, a sense of unity and playfulness is expressed. If you look closely, you can see that the color of the "N logo" is also asymmetrical. The insole is printed in orange, the corporate color of BEAMS.

Featured in the visuals is California-based artist Jeremy Brian Mendez. He left us with special artwork that responds to the coloring and layering of the items.

The product will go on sale on Saturday, May 23. The product will be on sale at BEAMS, BEAMS BOY andOfficial Online StoreThe product will be sold at