First encounter in 10 years. Hyde and Seek and Tenderloin, a supreme tag team.

Reality" is one of the most important philosophies for street brands. It is important that the design is rooted in the street, and that everything makes sense, including the tastes and lifestyles of the creators. In this sense, "HIDEANDSEEK" and "TENDERLOIN," which have been leading the American casual scene since the early days of American casual, can be considered true street brands.

The two brands, which have been engaged in friendly competition while respecting each other, have announced their first collaboration collection in about 10 years. Many fans will be excited to see the two brand names credited side by side. HOUYHNHNM's will introduce a selection of long T-shirts, T-shirts, and caps from the lineup.

HIDEANDSEEK×TENDERLOIN L/S Tee ¥9,000+TAX

HIDEANDSEEK×TENDERLOIN S/S Tee ¥7,500＋TAX

Based on a brushed design graphic by "Tenderlon," with the "Hyde and Seek" logo on top. Sleeve prints are also included. White is also available in addition to the black shown in the photo.

HIDEANDSEEK×TENDERLOIN Pocket L/S Tee ¥9,000+TAX

HIDEANDSEEK×TENDERLOIN Pocket S/S Tee ¥7,500＋TAX

The "ORIGINAL" logo symbolizes "Tenderloin" and the brand name "Hyde and Seek" is credited in the same font below the "ORIGINAL" logo. Both the T-shirt and the long T-shirt have a pocket on the left chest. Also available in white.

HIDEANDSEEK×TENDERLOIN Twill Cap ¥7,500＋TAX

Cotton cap with embroidered blush design introduced earlier. Available in black, charcoal gray and navy.

In addition to the items introduced here, a leather jacket, varsity jacket, hoodie, and New Era cap using the same graphic are also available. A full lineup will be offered.

Perhaps it is the weight of the history that Hyde & Seek and Tenderloin have built up over the years, or perhaps it is the items' persuasive power, but the straightforward graphics, in which no tricks are used, convey an indescribable strength. It has been a while since I have encountered clothes that make me want to straighten my back and put on my sleeves.