Puma collaborates with William Grigersin! This energetic pair is a fusion of classic and EDM.

Sneakers and music are inseparable. While various brands are releasing collaborative models with artists, we are pleased to announce thePUMAThe pair released by the company may create a whole new street style.

William Grigersin. His signature song, "Turn Down for What," isYoutubeThe company has recorded 1 billion views in the

Puma has teamed up with French-born DJ and producer William Grigersin. He has been selected as one of the 10 most streamed musicians in the world, and has taken the festival and club scene by storm.

This collaboration takes on the challenge of "fusing classic and EDM. This is an approach that has been attracting attention in the music scene, but expressing it in sneakers is a different story. What kind of pair of sneakers did they come up with for this unpredictable theme?

MIRAGE TECH ¥11,000+TAX each

This collection focuses on the Mirage, which was created in the 1970s as an athletic shoe. While maintaining the retro style of the multi-colored shoes, the use of unique materials and a design reminiscent of neon lights successfully neutralizes the classic and EDM elements. This futuristic look is sure to stimulate not only the user's style, but also their senses.

Puma's masterpiece has been modernized by adding a musical perspective. Try on a pair that embodies youth culture.