Thick-soled, carbon-plated shoes have become the new standard for racing shoes. Sports manufacturers are competing with each other and releasing a variety of products that combine their respective philosophies with cutting-edge sports technology. It is no exaggeration to say that the "thick-soled carbon" movement has raised the bar for running shoes.
The newcomer to the thick-soled carbon shoe scene is the "Cloudboom Echo" from On, the first Swiss performance brand to release such a shoe.
Cloudboom Echo ¥29,480
With input from athletes, the upper is made of engineered mesh with 1001 TP10T of recycled polyester. The midsole is constructed with two layers of ON's proprietary CloudTec®, plus ultra-lightweight Helion® Superfoam. The volume of the "Cloud Boom" is even greater than the previously released "Cloud Boom" model with carbon plate, and can be seen at a glance.
The rocker shape of the carbon plate, combined with the improved rocker shape, provides reliable cushioning and protection from impact, and the high responsiveness is combined with surprising resilience, allowing the rider to enjoy a smooth, speedy ride.
While you actually feel the overwhelming rebound when stepping in the forefoot, the midfoot supports a smooth kick from the landing, making it suitable for runners of all levels and running styles, not just the elite.
. The upper also features a bold design that sets it apart from existing models, including a large logo on the upper. The official online store is now on sale, and stores nationwide will start handling the shoes on July 1, ( and ). This is the latest model by "ON," a company that has been taking the scene by storm in recent years. Be sure to put this model on your list as one of your winning shoes.