NEWS

Translated By DeepL

Nike Partners with JDSF. Nike supports the Japanese national team of Breakin' to accelerate the Japanese dance scene.

In addition to the global success of young Japanese BBoys and BGirls, breakdancing (breakdancing) is attracting more and more attention as it has been added as a new event to the international competition to be held in Paris in 2024, It has now matured into a competitive sport.

As if to add to the excitement,NIKEandJapan DanceSport Federation (JDSF)Partnership with the Nike supports the breakdance headquarters and provides clothing, footwear, and accessories to the Japanese national breakdance team. Through Nike's unique fashion and performance, the partnership will advance the Japanese dance scene with dancers who are creating new styles and the communities that support them.

Shigekix (Shigeyuki Hanai)
Born in 2002, he started breakin' at the age of 7. He emerged on the Kids B-Boy scene and started competing internationally at the age of 11, becoming the youngest competitor to win the Red Bull BC One World Final in 2020. He has won a whopping 46 international competitions to date.

I believe that Nike's focus on breakin' will definitely increase the opportunities for people who are not familiar with dance to learn about it and become interested in it. I am looking forward to the chemical reaction between Nike and Breakin, which will lead to the further spread of Breakin.

Ami (Ami Yuasa)
The first winner of the Bgirl Battle at the Red Bull BC One World Final 2018, the world's most prestigious breakkin' competition, she also won the WDSF World Championship in 2019, and is always at the top of the world. As a Japanese ace, she is the target of all Bgirls.

I think fashion is an important part of breakin'. From sporty to casual styles, I am looking forward to competing in Nike clothes that are easy to move in and make me feel good," continued Ami.

Nike has been evolving various sports with the goal of "moving the world forward through the power of sports. The teaming of Nike and JDSF is expected to have a great impact on the dance scene.

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