NEWS Based on the popular 992 model, New Balance x Action Bronson's newest creation is now available in a fall-inspired color scheme. September 29, 2025 UP
NEWS New Balance's racing shoes have been dramatically updated! The key word is overwhelming propulsion. Aug. 12, 2025 UP
NEWS FC Tokyo launches uniforms celebrating Grey Days of New Balance. Don't miss the image visuals created by Yuta Kaji and Taro Hirano. 2025.5.30 UP
NEWS Every May is Grey Days for New Balance! The signature model of Coco Gauf is now available in new colors. 2025.5.23 UP
NEWS The long-awaited reissue model is now available in special order colors. The "1000" was created with BEAMS and New Balance. 2025.4.8 UP
NEWS Annual special collection by New Balance and ATMOS to celebrate Chinese New Year. This year, there will also be a pop-up at Shikin Iiten Harakad! Jan. 26, 2025 UP
NEWS New Balance collaborates with Joe Freshgoods. The safe and reliable 990v6 is now wearing an ever-bright blue. Aug. 7, 2024 UP
NEWS Issey Miyake and New Balance collaborate for the first time. The comfort of barefoot wear and smooth design are the key points of this collaboration. May 8, 2024 UP
NEWS So, What is NEW VINTAGE? Vol.66 "Elements of the new vintage are more modern than the old? New Balance's military wear. Such is the military style of New Balance. July 5, 2023 UP
FEATURE 【All about new balance]The Life with RainerNew Balance's Rainier and his/her lifestyle. January 25, 2023 UP
FEATURE A new standard of New Balance with two functions in one pair. Fresh Foam More v4 saves the morning. 2022.10.13 UP
NEWS Triple collaboration between Paperboy, BEAMS, and New Balance is now available. Sandwich shops have also started "chilling". July 26, 2022 UP
NEWS Reinterpretation and reimagining of the famous New Balance item number, 2002R. The fan-favorite pop-up store "2002 LAB" is now open. July 8, 2022 UP
NEWS This is the first chapter in the grand history of Stone Island and New Balance. The two companies' deepest passions have been at war and coexist in a single pair of shoes. October 29, 2021 UP
FEATURE 【All about new balance】MET24: New Balance On, off, and active. The MET24 offers six different styles. March 26, 2021 UP