FEATURE

Translated By DeepL

Huinamu's "Monthly Atmos" Vol. 40 On's newest releases, 5 buyers' picks.
Monthly atmos 2026 Apr.

HOUYHNHNM's "Atmos Monthly"
Vol.40 On's new items, 5 buyers' picks.

A great number of new sneakers are released every day. There are so many attractive ones that you may be at a loss as to which one to choose. ...... This is a monthly series of articles to help guide you in your sneaker selection. The theme this time is the popular brand "On" from Switzerland. The brand has been rapidly increasing its presence in the fashion scene over the past few years, and its lineup is truly diverse. Which model should we pay attention to now? Tatsuki Tokunaga, a buyer for atmos, and Kohaku Miyazaki carefully select and introduce five new pairs they recommend.

04: On Cloudsoma
Trail running shoes featuring a new outsole.

Fuinam: Next up, the fourth pair. What's this one?

Tokunaga: This is “Cloudsoma,” our new collection for Spring/Summer 2026.

On Cloudsoma ¥24,200
Scheduled for release on April 2, 2026

Fuinam: Just looking at it, it’s quite different from what we’ve seen so far.

Miyazaki: Yes. It has a fresh feel to it—something we haven't seen before.

Tokunaga: The most notable feature is a new outsole structure called CloudTec Connect. Rather than being a single, solid piece, it’s divided into pod-like sections that are connected to one another.

Fuinam: A feeling of free-flowing flexibility?

Miyazaki: That's right. It flexes easily both vertically and horizontally, and it provides a great sense of ground contact. That said, it's not just soft—it also has a shank in the arch area, so it offers good stability.

Fuinam: By the way, are these running shoes?

Miyazaki: In terms of category, these are performance trail running shoes. However, rather than being designed for serious mountain use, I think this model is just right for running or walking on lighter trails or through nature.

Fuinam: It might be a bit surprising to see performance trail running shoes at “Atmos.”

Tokunaga: Lately, there’s been a strong trend of wearing performance shoes as everyday footwear, hasn’t there? These have such great designs that I think a lot of people choose them as sneakers, whether they run or not.

Fuinam: It does have a bit of a connoisseur vibe to it, doesn't it?

Miyazaki: I think it will really appeal to people who like 〈On〉 and are curious about a model that’s different from what they’ve seen before.

INFORMATION

Atmos Customer

Phone: 050-1720-8813
https://www.atmos-tokyo.com

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