FOUCUS03_CIAOPANIC
. It is rewarding to be able to freely try out ideas that have never been tried before.PROFILE
After working in a number of select stores, he became the creative director of Ciao Panic in 2018. He creates new trends based on his own extensive experience and data read from market trends. . He is in charge of the overall direction of this special order.
. First of all, how did you come to deal in "Big Macs"?
Last year, as the creative director of "Ciao Panic," I started rebranding the products, and at that time, I received a proposal from the men's buyer that he wanted to carry "Big Mac. I wanted to create a strong point for "Ciao Panic" as a store, and I was thinking that it was necessary to have a concept of American traditional and heavy duty, for example, so I said, "Well, let's try it.
Q: What did you think of the new "Big Mac" items?
While there are parts that have an old-fashioned "Big Mac" feel to them, I like that they have been rearranged for a modern fit and design, so they don't come off as drab or dowdy. Since it is originally a work brand, it is natural that there are some earthy parts, and I think there are many people who like that. However, we felt that if we were going to handle this brand, we needed to dilute that part of the brand.
A: So this special-order collection is a reflection of that.
That's right. Therefore, we have positioned the special-order collection as a "black label" collection, and have changed the name tags, pith names, buttons, and other accessory parts that are used as points of reference in the in-line collection to all black. This gives the collection a modern look.
The atmosphere changes suddenly. The setup is also "out of character" in a good way.
. For the jacket, we were conscious of the part of the jacket that looks like a suit as an extension of the coveralls, but can also be worn loosely. The pants make use of the original design. The fabric is made of Solotex®, a functional material. The fabric is made of Solotex®, a functional material, which differentiates it from coveralls, while at the same time giving it the feel of a suit. Similarly, the coats and overalls also incorporate a streetwise feel.
I was surprised at how much freedom you have to arrange things.
The brand is very flexible, and I can try various ideas, so it's very rewarding. CiaoPanic is building a lineup of both men's and women's wear based on the theme of "items that can be traced back to their origins," and the newly reborn "Big Mac" is a great match for this theme. The new "Big Mac" is a great match.
3 Big Mac products specially ordered by Ciao Panic.
Ciao Panic's original attempt to create a "black collection" that retains elements of good old-fashioned American work, but has been reconstructed with an emphasis on functionality and town use. In addition to the coats, set-ups, and overalls shown here, the collection also includes western shirts and other items.
ITEM01_DENIM BIG COAT
Over and A-line silhouette that can be worn over outerwear.
¥16,800+TAX
A big coat with an over-and-A-line silhouette, the latest fashion trend.
The simple face of these coveralls, which have been reworked into a long length, is asserted by the large patch pockets that provide ample storage space.
. If you want to incorporate it into your outfits, wear it over a voluminous top to enjoy its loose size.
Snap buttons are used on the front for easy on/off.
Only the top button has been changed to a normal button in consideration of the balance when worn with the front open.
Metal buttons with logo on the cuffs .
The all-over patterned slacks peeking out from the ends of the sleeves are a bit of an accent.
Large patch pocket with excellent storage capacity .
Since it is non-lined, it can be worn over a voluminous top such as a sweatshirt parka or fleece jacket for a good balance.
The length is below the knee, making it useful for the coming season.
By the way, it is a no-vent specification, so there is no wind penetration through the gaps , yet it has a formal look.
ITEM02_JACKET & PANTS
Easy care & relaxed mood. Setup for carefree enjoyment.
Jacket ¥18,800+TAX , Pants ¥15,800+TAX
Made of functional material blended with wool yarn and Solotex®.
Jacket with drop-shoulder silhouette & loose-fitting pants.
While the fabric is firm, the stretch effect prevents wrinkling, and the easy-care specifications that prevent the fabric from losing its shape are a delight.
By simply matching the top and bottom, you can easily enjoy a relaxed, laid-back set-up style.
The jacket is an extension of the coveralls, and is designed to look like a suit, but can be worn casually.
The V-zone is narrower by adjusting the size of the lapel and raising the position of the top button.
. The buttons on the cuffs are also omitted to create a casual feel.
It does not interfere with accessories or wristwatches, and can be worn neatly on the wrist.
Front pockets are also enlarged for overall balance.
The fact that it uses an original pith name instead of a regular tag is also a perfect example of this.
The pants, which can be worn with the set-up, are slightly thicker and have a deeper crotch.
. The co-woven suspender belt can be removed for styling.
ITEM03_OVERALL
Rare species dug up from the design archives are given a modern twist.
¥14,800+TAX
From the design archives of "Big Mac," we have unearthed a rare model of overalls,
The clever arrangement of the music will make even vintage addicts groan.
For the adult generation, we recommend wearing it with a tailored jacket and adding a touch of sophistication with the feet.
Indigo is also available. Each color is made of a different material, so be sure to hold it in your hands.
The bib section, which is customarily equipped with a large front pocket, is cleanly designed in this work.
. A look that can be incorporated into the street style of the younger generation without discomfort.
The elastic portion of the suspender belt is perfect for accenting the back.
Buttons, metal fittings, and other accessory parts are also black.
The name "Black Collection" is not a mere pretense.
. The pattern was slightly modified to make the gutter part thicker.
The pants in the aforementioned set-up are thicker and tapered,
With two points in mind: differentiating the silhouette and aiming for a martial appearance that is typical of overalls,
. The finish dares to emphasize the thickness more.
Ciao Panic Base Yard
Tokyo Store
Address: Akita Building 1F, 6-12-22 Jingumae, Shibuya-ku, Tokyo
Phone: 03-3486-5118
Hours: 12:00 - 21:00 (Sunday 11:00 - 20:00) Open year round
www.ciaopanic.com
