FEATURE | TIE UP

Translated By DeepL

Be free, be yourself. Daiwa Lifestyle debuts, seamlessly connecting you to the outdoors.
DAIWA LIFESTYLE for multi-field.

Be free, be yourself. Daiwa Lifestyle debuts, seamlessly connecting you to the outdoors.

Daiwa is a top-ranked fishing manufacturer trusted by anglers around the world. In recent years, DAIWA PIER39 has been the focus of much attention from the fashion scene, and now a new line has been launched to follow it. The name of this new line is "DAIWA LIFESTYLE. The items, which can be used in all kinds of outdoor fields, are all dark navy blue and have a minimalistic atmosphere that sets them apart from conventional outdoor products. The remaining question is how to wear and what to do. We searched for clues with four people who enjoy the outdoors in their own way.

  • Photo_Tetsuo Kashiwada
  • Styling_Tomomichi Kondo
  • Text_Shogo Komatsu
  • Edit_Shuhei Wakiyama
  • Special Thanks_Taisho

Bass fishing is all about style.

Anglers start to move in the quiet time when even the town is asleep. The morning in the bosom of nature is exceptionally pleasant. There is no other type of fishing where so many different styles of fishing exist for a single type of fish. Model Kohei Ikegami says this is what makes fishing more interesting than the results.

I think fishing is like mathematics: if you want to get the answer 10, you can do 5+5 or 2+8. There are different combinations for each person to reach the answer of catching a fish. Of course I am happy when I catch a big one, but I am even more excited when I catch a fish that bites the way I want it to. It is not often in everyday life that your hands shake with excitement.

In addition to "how to fish," Mr. Ikegami says, "I want to dress up and enjoy my own fashion because I spend a lot of time not fishing. He also considers "how to dress" important during the fishing season, and stylist Kenichi Hiramoto agrees with him.

I still want to dress well. Even if it's for my own satisfaction, I want to fish in a cool way. But since I'll be standing near the water, waterproof is safer and GORE-TEX® is comfortable. It would be nice if design and functionality were compatible. In this respect, Daiwa Lifestyle has a minimalist design that is sophisticated and highly functional, with pockets on the sleeves for holding recreational fishing tickets and pockets large enough to hold a lure case. I think it is fun to think about layering combinations.

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DAIWA LIFESTYLE

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