FEATURE

Translated By DeepL

Mayan calendar, fasting, retirement agency...etc. Fashion PR's New Year's Party 2023.

Mayan calendar, fasting, retirement agency...etc.
Fashion PR's 2023 New Year's Party.

There have been changes in our means of communication over the past few years, but it's about time, right? . So, we held a New Year's party. The guests were three fashion PR people who have known each other for 10 years. As is typical of a New Year's party, we asked them about their best buys of the past year and predicted their fortunes for this year. Please enjoy the relaxed atmosphere.

  • Photo_Shingo Goya
  • Text_Shinri Kobayashi
  • Edit_Shuhei Wakiyama
  • Special Thanks_KIMURA

2023 Bonus Tracks.

Westfield:I don't mind spirituality myself, so you had a fortune teller in Kobe see me about a store on Awaji Island. He told me to eat something cold and delicious at the restaurant, and guess what it was? Shaved ice. He said, "Shaved ice might sell, but I don't really want to do it. . But I thought it was not a good idea to wonder if I should do shaved ice somewhere in the back of my mind. Rumor has it that there are always people like that in big companies, and when they do something big, they ask you to watch them, so I tried to imitate them, but it just didn't work for me.

Miyamoto:The managers of big companies have a lot of pressure on them.

Now, I would like to ask you about the world this year. Do you feel that the influence of Corona is about to settle down?

Westfield:My office is right in front of the Tokyo Metropolitan Gymnasium and the National Stadium, and since last fall, the number of events and people has increased tremendously. Even the restaurants in the neighborhood, which are usually empty, have lines of people waiting in line. So I think things are getting back to normal.

What else do you think will be popular this year?

Westfield:Not in terms of sales, but in terms of this year's trends. I think the trend is likely to change.

Miyamoto:Factories are going out of business, and the number of workers is decreasing. Production volume is not as high as it used to be. In the end, from a global perspective, there are technologies that can only be developed in Japan. However, if Japan is unable to protect itself, it will go out of business. In the end, it all comes down to politics. It's all about the way the country is run.

Westfield:I would like to see some measures to make it more exciting.

Miyamoto: In France, when "Charvet" could no longer survive, the state would buy it. So, the shirt manufacturer was able to survive because the state gave them proper protection.

. we're winding up with some nice nonsense, and it's starting to sound like a drinking party, but let's call it a night. Now, I would love to have a drinking party at the end of 2024 to look back on the past.

INFORMATION

Sake Brewery Fukumi

Address: B1, 3-25-3 Higashi, Shibuya-ku, Tokyo
Hours of operation: 17:00-22:00
Phone number: 03-3400-7031
Closed: Saturday and Sunday