Comfort of clothing also affects communication.


Next, we came to Però.
Tanaka:This restaurant has a great selection of natural wines. A friend of mine works here , and that's how I started coming here. The manager, Mr. Morita, teaches me not only about the wines but also about pairing them with food.
Yoshikawa:I love to drink. My hometown is Niigata, so I drink sake, and my wife is from Miyazaki, so I often drink shochu. Recently, a natural wine store opened near my house, and I went there and found it to be very delicious.

Tanaka:Mr. Yoshikawa, if you prefer white or red, which do you prefer?
Yoshikawa:I like the red color. How about you, Mr. Shen?
Tanaka:I'm a red too. I like the deep, heavy kind.
Yoshikawa:I too prefer a robust flavor rather than a light one. Shen , you seem strong.
Tanaka:. I'm not a frequent drinker, so I like drinks with a strong, concentrated flavor. This restaurant always serves good wine, so I tend to drink a lot.


Wine (2022 Regio Bianco) ¥935
. The first is a white wine from central Italy. According to Mr. Morita, the manager of the restaurant, "This white wine is made by soaking the whole peel together , which brings out the color of the peel.
Yoshikawa:The aroma is kind of smoky.
The aroma is said to be contained in the skins of the grapes, making it possible to enjoy the aroma more intensely than with ordinary white wine.
Tanaka:Very easy to drink!
Yoshikawa:I recently drank a wine that had a picture of a gluggly picture on the etiket, and I kept saying "gluggly delicious" as I drank it (laughs).
Tanaka:The conversation is elementary school , are you okay with that (laughs)?
Yoshikawa:There was no other way to express myself (laughs).

How often does Mr. Shen come to this restaurant?
Tanaka:It depends on the time of year, but sometimes I would come here once or twice a week at the most. We would have a quick drink and go out to eat, or I would meet a friend here and we would drink while waiting. Morita-san is a genius at pairing wines, and he would always suggest what kind of wine would go well with this meal.
Yoshikawa:It's a very mature way to drink! I have not drank much wine in the past , so I want to know more about it. . once I get to know the taste of these delicious wines.
Tanaka:Mr. Yoshikawa, once you develop an interest, you seem to go all out, don't you?
Yoshikawa:. I guess so. . I'm the type of person who, if I'm interested, I'll give it a try anyway.

Wine (2020 Rosso di Montalcino) ¥1,265

Cheese ¥880~.
. The second wine is a red wine from central Italy made from the Sangiovese grape variety.
Yoshikawa:Oh! That's very solid. I love the feel of this.
Tanaka:It's firm but not clingy. I like the way it doesn't leave too much of a residue. It is very elegant.

. Your styling and wine match very well.
Yoshikawa:Since you are coming to a wine shop , I tried to make a mature styling. I imagined a set-up that could be worn even in winter, and used a fabric with ridges like corduroy.
Tanaka:I like the loose silhouette. It also has a casual mood.
Yoshikawa:. It is stretchy, so it is very easy to move around in. We designed it so that it can be worn sporty as well.
Tanaka:It's nice! I might feel more comfortable as a woman if it's not too tight. . It is easier for me to communicate with a woman if there is a little looseness. I now realize that comfort affects communication as well. I should have at least worn a skirt (laughs).

. Mr. Tanaka picked up a fleece jacket from "BEAMS.
Tanaka:. I chose it because I thought the purple inside was cute. . This is reversible, isn't it?
Yoshikawa:. This is also inspired by items from the outdoor brands of the 90s. The combination of natural beige colors and bright colors creates the mood of the time. . However, the size of the items is larger to fit the current mood. Basically, I think that outdoor items prioritize functionality in order to protect the body, but I have arranged them from a fashion point of view.
Tanaka:It is important to know the basics well and then arrange them. When I hear that, I feel differently about the same outfit. There is a big difference between knowing and not knowing.
Yoshikawa:It's more interesting to know.
Tanaka:It makes me feel attached to it. I feel more attached to it. In the past, I was only concerned about fashion, but if I pay attention not only to the design but also to the roots of the details, I can enjoy it more.
Yoshikawa:That's right. When we make clothes, we design with this in mind.
Tanaka:When I receive such essence in a moment like this, when I am having a drink, I feel like I am getting something out of it.

How was your trip to Shimokita today?
Yoshikawa:It was a lot of fun! I discovered many things, and since Mr. Shen was a very friendly person, it was easy to get in touch with him. I am sure he is always in such a mood and makes everyone around him happy.
Tanaka:I'm very happy! Thank you very much! . It is comfortable to be able to be in one's natural state, just as one is, isn't it? I also thought that Mr. Kikkawa must have a very open mind, because he was not nervous even though he is a director and a great person. I thought he must be a very open-minded person, because he didn't seem nervous, even though he is a very important person. I thought he was very attractive because he was not uptight, in a good sense.
Yoshikawa:It's important not to be over-enthusiastic.
Tanaka:Yes, yes! I get so nervous (laughs).
Finally, what do you expect from BEAMS in the future?
Tanaka:When I was in junior high school, I saw someone carrying a "BEAMS" shopping bag in my hometown, and I thought to myself, "That person is so stylish. Walking around with that bag was, in a sense, status. It is the kind of store that I admire. But on the other hand, it also gives the impression of being familiar, and I think that wide range is what makes it so appealing. I hope it will continue to be that way in the future.
Yoshikawa:Thank you very much! When I was a teenager, I used to think that someone carrying a "BEAMS" bag was fashionable. . Even though I am now in the opposite position, on the side of those who create admiration, I still remember how I felt back then. Recently, the number of young staff members has been increasing, and I will work together with them to make the next step forward.

Però Shimokitazawa
Hours: 15:00-22:00 (Monday-Saturday) , 13:00-19:00 (Sunday and holidays)
Closed: Thursday
Address: 1-13 reload, 3-19-20 Kitazawa, Setagaya-ku, Tokyo
Official Instagram: @pero_shimokita
BEAMS OCTOBER LOOK
For the 2023-24 AW season, the brand continues to follow the mood of "Y2K" from last season, re-evaluating the trends of the late 90s and 2000s to create the "BEAMS" style American casual worldview. The design and materials are inspired by the latest technology and futuristic ideas of the time, and colors include technical and urban grays and blacks, and nuanced mochas and naturals.
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