Where shall we go wearing BEAMS? VOL.3 Yoshifumi Egawa (Skater, Designer)

Original items from BEAMS are very popular. BEAMS" has a wealth of knowledge gained from American casual culture and a design sense that captures and reflects the current mood. By skillfully mixing these two elements, we create clothes that match the mood of today's people. The director, Motoki Yoshikawa, sets the direction of the brand. In this project, he invites guests whom he would like to meet and takes them to his favorite spots with "BEAMS" clothes. Through these places, we will get to know the personal side of the guests.
In the third installment of this series, we are joined by Yoshifumi Egawa, one of the leading figures of the Urahara movement and currently the director of "Hombre Niño". We visited a store related to skating, his life's work, and a craft beer shop he frequents on a regular basis. We take a closer look at Egawa's style, which skillfully blends play and work.

Photo_Yuya Wada
Text_Tsuji
Edit_Yuri Sudo

SPOT 01: HESHDAWGZ

Coordination by Ms. Egawa

Cotton stand collar coat
29,700 yen

I chose items that I can throw on quickly and easily without thinking about anything else. They are easy to wear because they are made in a very simple way with no unnecessary things, and I am glad that they are reasonably priced. But they are well-made and can be worn by adults as well. I also like the fact that there is plenty of room to wear something thicker inside. I didn't try to be eccentric in coordinating it with my usual outfits (laughs).

This is a sampling of the "ECWCS" Monster Parka, which was created by the U.S. military for use in extremely cold climates, and arranged in a modern, easy-to-wear style. . The key point is that the size has been adjusted to a balance that is neither too big nor too small. Like Yoppi's coordination, it is a versatile piece that can be worn as is over a regular outfit. I highly recommend this item because it is so easy to wear.